Customer Support · head to head
Groove vs DelightChat

Groove
Customer Support
Simple, powerful support for growing businesses
- From
- $12/month
- Rated
- -

DelightChat
Customer Support
Omnichannel customer support for D2C brands
- From
- $29/month
- Rated
- -
The short version
- Each has a real cost: Groove billed per ticket at $1 rather than per agent, so support cost scales with how many customers get in touch; DelightChat startup plan at $29/month has limited features compared to competitors
- They diverge on capability: Groove covers Shared inbox, DelightChat covers Unified inbox.
Where they differ
Only the attributes on which Groove and DelightChat actually diverge.
| Attribute | Groove | DelightChat |
|---|---|---|
| Starting price | $12/month | $29/month |
| Pricing model | subscription | Unknown |
| Founded | 2011 | 2020 |
Identical on both: free tier (No), platforms (Web, Ios, Android), user rating (Not yet rated), category (Customer Support).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Groove
- Shared inbox
- Knowledge base
- Live chat
- Automation rules
- Reporting
- Collision detection
- Slack
- Salesforce
Only in DelightChat
- Unified inbox
- WhatsApp integration
- Instagram DM
- Facebook Messenger
- Order management
- Shopify
- WooCommerce
Both cover
- SSL
- GDPR
- Web support
- Ios support
- Android support
What people use each for
The jobs each tool is most often brought in to do.
Groove
- Shared inbox and help desk ticketing for small support teamsnot DelightChat
- Handling email, chat and messaging support in one queuenot DelightChat
DelightChat
- E-commerce supportnot Groove
- WhatsApp marketingnot Groove
- Order inquiriesnot Groove
- Social commercenot Groove
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Groove
- Billed per ticket at $1 rather than per agent, so support cost scales with how many customers get in touch
- A minimum of 250 tickets a month applies, which is a $3,000 annual commitment before any usage
- A quiet month still pays the 250 ticket floor
- No mailbox limit is published
DelightChat
- Startup plan at $29/month has limited features compared to competitors
- WhatsApp integration requires the official WhatsApp Business API approval process
- Limited customization options for workflow automation compared to enterprise alternatives
Pricing, plan by plan
Groove
$12/month- Standard$12/month
- 1 mailbox
- Knowledge base
- Live chat
- Plus$20/month
- 5 mailboxes
- Full reporting
- Rules
- Pro$35/month
- 25 mailboxes
- Salesforce
- Enterprise SSO
DelightChat
$29/month- Startup$29/month
- Scale$99/month
- Growth$299/month
Which should you pick?
Choose Groove if
- You need shared inbox.
- You work on Web, Ios, Android.
- You also want knowledge base.
Choose DelightChat if
- You need unified inbox.
- You work on Web, Ios, Android.
- You also want whatsapp integration.
Questions people ask
- Is Groove or DelightChat better?
- Neither clearly leads. Groove starts at $12/month and DelightChat at $29/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Groove or DelightChat?
- Groove starts at $12/month and DelightChat at $29/month.
- Does Groove or DelightChat run on more platforms?
- Both run on Web, Ios, Android, so platform support will not decide this one for you.
- What is Groove best used for?
- Groove is most often used for shared inbox and help desk ticketing for small support teams, handling email, chat and messaging support in one queue. Of those, shared inbox and help desk ticketing for small support teams and handling email, chat and messaging support in one queue are not what DelightChat is typically brought in for.
- What can Groove do that DelightChat cannot?
- Groove covers Shared inbox, Knowledge base, Live chat, Automation rules. DelightChat covers Unified inbox, WhatsApp integration, Instagram DM, Facebook Messenger. Both handle SSL, GDPR, Web support, Ios support.
Answered from the vendors’ own pages
DelightChat: What channels does DelightChat support for customer communication?
DelightChat unifies WhatsApp, Instagram DMs, Facebook Messenger, email, and live website chat into a single inbox for managing customer conversations.
SourceDelightChat: Does DelightChat work with Shopify?
Yes, DelightChat has deep Shopify integration allowing you to view and modify order data while responding to customers, with automatic contact creation for new orders.
SourceDelightChat: Does DelightChat include WhatsApp marketing beyond support?
Yes, DelightChat includes a WhatsApp Marketing suite for sending broadcasts, automating abandoned cart recovery, and sending order tracking notifications.
Source