Softwr

E-commerce · head to head

Contentful vs Crazy Egg

Contentful logo

Contentful

E-commerce

The content platform for the digital-first era

From
Free
Rated
-
Crazy Egg logo

Crazy Egg

Marketing & Analytics

Website optimization with heatmaps

From
$29/month
Rated
-

The short version

  • Only Contentful has a free tier, so it costs nothing to try first.
  • Each has a real cost: Contentful pricing model with content type limits (48) forces full tier upgrades; Crazy Egg the Starter plan at $29 a month covers 5,000 pageviews and 50 snapshots, which a modest site exhausts quickly
  • They diverge on capability: Contentful covers Content modeling, Crazy Egg covers Heatmaps.

Where they differ

Only the attributes on which Contentful and Crazy Egg actually diverge.

Attributes where Contentful and Crazy Egg differ
AttributeContentfulCrazy Egg
Starting priceFree$29/month
Free tierYesNo
CategoryE-commerceMarketing & Analytics
Founded20132006

Identical on both: pricing model (Unknown), platforms (Web, API), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Contentful

  • Content modeling
  • RESTful APIs
  • GraphQL API
  • Webhooks
  • Rich text editor
  • Asset management
  • Multi-language support
  • Version control

Only in Crazy Egg

  • Heatmaps
  • Scrollmaps
  • Confetti Reports
  • A/B Testing
  • Session Recordings
  • Google Analytics
  • Shopify
  • WordPress

What people use each for

The jobs each tool is most often brought in to do.

Contentful

  • Website content managementnot Crazy Egg
  • Mobile app contentnot Crazy Egg
  • E-commerce catalogsnot Crazy Egg
  • Multi-channel publishingnot Crazy Egg
  • Digital experiencesnot Crazy Egg

Crazy Egg

  • Click, scroll and move heatmaps on a pagenot Contentful
  • Session recordings to see where visitors strugglenot Contentful
  • A/B testing page variantsnot Contentful
  • Snapshot reports comparing behaviour over timenot Contentful

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Contentful

  • Pricing model with content type limits (48) forces full tier upgrades
  • Limited GraphQL mutations for content management complexity
  • Requires significant technical expertise and developer dependency
  • Uncertainty following Salesforce acquisition announcement in June 2026

Crazy Egg

  • The Starter plan at $29 a month covers 5,000 pageviews and 50 snapshots, which a modest site exhausts quickly
  • All plans are billed annually rather than monthly
  • There is no free tier, only a trial
  • Reaching 500,000 pageviews means the Pro plan at $249 a month

Pricing, plan by plan

Contentful

Free
  • FreeFree
    • 10 users
    • 100K API calls per month
    • 1 Space
  • Team$489/month
    • Higher usage limits
    • Additional collaboration features
    • Professional support

Crazy Egg

$29/month

No published plan breakdown. See the Crazy Egg review.

Which should you pick?

Choose Contentful if

  • You need content modeling.
  • You want to start without paying.
  • You work on Web, API.
  • You also want restful apis.

Choose Crazy Egg if

  • You need heatmaps.
  • You work on Web, API.
  • You also want scrollmaps.

Questions people ask

Is Contentful or Crazy Egg better?
Neither clearly leads. Contentful starts at Free and Crazy Egg at $29/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Contentful or Crazy Egg?
Contentful has a free tier; the other does not. Paid plans start at Free for Contentful and $29/month for Crazy Egg.
Does Contentful or Crazy Egg run on more platforms?
Both run on Web, API, so platform support will not decide this one for you.
Can I use Contentful for free?
Yes. Contentful has a free tier, so you can try it without paying. Crazy Egg starts at $29/month.
What is Contentful best used for?
Contentful is most often used for website content management, mobile app content, e-commerce catalogs, multi-channel publishing. Of those, website content management and mobile app content are not what Crazy Egg is typically brought in for.
What can Contentful do that Crazy Egg cannot?
Contentful covers Content modeling, RESTful APIs, GraphQL API, Webhooks. Crazy Egg covers Heatmaps, Scrollmaps, Confetti Reports, A/B Testing.

Answered from the vendors’ own pages

Contentful: Does Contentful offer a free tier?

Yes, Contentful has a Free tier with 10 users, 100K API calls per month, and support for 1 Space. This is suitable for small projects and proof-of-concept work.

Source
Crazy Egg: How is Crazy Egg priced?

Crazy Egg starts at $29/month for 5,000 tracked pageviews and 50 recordings. Pricing scales to $599/month for Enterprise tier. A/B testing available from $99 plan up. Annual billing required with no monthly option. 30-day free trial available.

Source
Contentful: What is the difference between Contentful and traditional CMS platforms?

Contentful is a headless CMS that decouples content from presentation, allowing you to deliver the same content across websites, mobile apps, IoT devices, and voice assistants without duplication.

Source
Crazy Egg: What features does Crazy Egg include?

Crazy Egg provides heatmaps showing user clicks and scrolls, session recordings, A/B testing from the Plus tier up, and unlimited domains and team members across all plans.

Source
Contentful: How does Contentful handle multi-locale content?

Contentful supports multi-locale content, though multi-locale costs must be negotiated upfront depending on your pricing tier and requirements.

Source
Crazy Egg: Does Crazy Egg offer a free trial?

Yes, Crazy Egg offers a 30-day free trial for all new users to test heatmaps and session recordings before committing to a paid plan.

Source
Contentful: Does Contentful integrate with e-commerce platforms?

Yes, Contentful partners with Commerce Layer, an API-first commerce platform, to enable enterprise-grade e-commerce experiences alongside headless CMS capabilities.

Source

Related pages

Other head to heads