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Calendar & Time Management · head to head

Boulevard vs Google Calendar

Boulevard logo

Boulevard

Calendar & Time Management

Client experience platform for salons

From
$175/month
Rated
-
Full reviewWebsite
Google Calendar logo

Google Calendar

Calendar & Time Management

Smart scheduling for the modern workforce

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Google Calendar has a free tier, so it costs nothing to try first.
  • Each has a real cost: Boulevard pricing is charged per location, so a multi site business pays the full plan fee for each site; Google Calendar no AI-driven scheduling assistance or automatic meeting time optimization
  • They diverge on capability: Boulevard covers Intelligent scheduling, Google Calendar covers Event scheduling.

Where they differ

Only the attributes on which Boulevard and Google Calendar actually diverge.

Attributes where Boulevard and Google Calendar differ
AttributeBoulevardGoogle Calendar
Starting price$175/monthFree
Pricing modelsubscriptionUnknown
Free tierNoYes
PlatformsWeb, Ios, Android, ApiWeb, iOS, Android, macOS, Windows
CategoryUnknownCalendar & Time Management
Founded20161998

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Boulevard

  • Intelligent scheduling
  • Client profiles
  • Point of sale
  • Inventory management
  • Staff management
  • Gift cards & packages
  • Two-way messaging
  • Business analytics

Only in Google Calendar

  • Event scheduling
  • Multiple calendars
  • Reminders and notifications
  • Event sharing
  • Video conferencing integration
  • Gmail
  • Google Meet
  • Google Tasks

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Boulevard

  • Appointment booking and client management for salons, spas and medspasnot Google Calendar
  • Running point of sale and card payments alongside schedulingnot Google Calendar
  • Automated client messaging, intake forms and marketing campaignsnot Google Calendar

Google Calendar

  • Schedulingnot Boulevard
  • Appointment bookingnot Boulevard
  • Time trackingnot Boulevard
  • Resource managementnot Boulevard
  • Team coordinationnot Boulevard

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Boulevard

  • Pricing is charged per location, so a multi site business pays the full plan fee for each site
  • The Essentials plan caps the business at 5 professionals; unlimited professionals require the Premier plan
  • Text and email allowances are metered per plan, with email blasts charged at $0.01 each beyond the plan allocation
  • Forms cost from $65 per month per location unless you are on the top Prestige plan
  • QuickBooks integration is an add on at $45 per month per location
  • ePrescribe is $45 per prescriber on top of the plan
  • Enterprise pricing is by consultation with no published rate

Google Calendar

  • No AI-driven scheduling assistance or automatic meeting time optimization
  • Lacks built-in appointment booking pages or payment integrations for scheduling
  • Limited mobile support for shared calendars and unreliable push notifications on phones
  • No native task management or project tracking features within the calendar interface
  • Limited offline functionality on the web (read-only mode only)
  • Strict usage limits (maximum 60 calendars, 750 shares per time period)

Pricing, plan by plan

Boulevard

$175/month
  • Essential$175/month
    • Appointment booking
    • Client management
    • Point of sale
  • Premier$325/month
    • Everything in Essential
    • Advanced booking
    • Marketing tools
  • Prestige$undefined/month
    • Everything in Premier
    • Multi-location
    • API access

Google Calendar

Free
  • PersonalFree
    • Event scheduling
    • Sharing
    • Notifications
  • Google Workspace Business Starter$7/month
    • All personal features
    • Team collaboration
    • 30GB storage

Which should you pick?

Choose Boulevard if

  • You need intelligent scheduling.
  • You work on Web, Ios, Android, Api.
  • You also want client profiles.
Boulevard review

Choose Google Calendar if

  • You need event scheduling.
  • You want to start without paying.
  • You work on Web, iOS, Android, macOS, Windows.
  • You also want multiple calendars.
Google Calendar review

Questions people ask

Is Boulevard or Google Calendar better?
Neither clearly leads. Boulevard starts at $175/month and Google Calendar at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Boulevard or Google Calendar?
Google Calendar has a free tier; the other does not. Paid plans start at $175/month for Boulevard and Free for Google Calendar.
Does Boulevard or Google Calendar run on more platforms?
Boulevard runs on Web, Ios, Android, Api. Google Calendar runs on Web, iOS, Android, macOS, Windows.
Can I use Google Calendar for free?
Yes. Google Calendar has a free tier, so you can try it without paying. Boulevard starts at $175/month.
What is Boulevard best used for?
Boulevard is most often used for appointment booking and client management for salons, spas and medspas, running point of sale and card payments alongside scheduling, automated client messaging, intake forms and marketing campaigns. Of those, appointment booking and client management for salons, spas and medspas and running point of sale and card payments alongside scheduling are not what Google Calendar is typically brought in for.
What can Boulevard do that Google Calendar cannot?
Boulevard covers Intelligent scheduling, Client profiles, Point of sale, Inventory management. Google Calendar covers Event scheduling, Multiple calendars, Reminders and notifications, Event sharing. Both handle Web support.

Answered from the vendors’ own pages

Google Calendar: Can I use Google Calendar offline?

Yes. On the web, Google Calendar works in read-only mode offline for cached events. On iOS and Android, the Google Calendar app automatically caches recent events and lets you create, edit, and respond to events offline. Changes sync automatically when you reconnect to the internet.

Source
Google Calendar: Can I export my calendar data?

Yes. Google Calendar exports as ICS files through Settings > Import & export > Export. ICS files are readable by Outlook, Apple Calendar, Thunderbird, and most other calendar applications.

Source
Google Calendar: Does Google Calendar integrate with video conferencing?

Yes. Google Calendar integrates natively with Google Meet and Zoom. When you create an event, you can add a video conference link directly. Other platforms like Webex and GoTo Meeting can be integrated via Zapier or third-party automation.

Source
Google Calendar: Can I share my calendar with teams?

Yes. You can share individual calendars with specific people or make them publicly viewable. However, accessing shared calendars on mobile devices has limitations, and push notifications for shared calendars may not work reliably on phones.

Source
Google Calendar: Does Google Calendar work with Outlook?

No direct integration. You can manually import/export using ICS files or use third-party tools like Zapier to sync events. This is different from Outlook, which integrates seamlessly within Microsoft 365.

Source
Google Calendar: Is there a cost to use Google Calendar?

Google Calendar is free for personal use. Google Workspace plans (which include Calendar) start at $7 per user per month for business use.

Source
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Related pages

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