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Software · head to head

Backendless vs mParticle

Backendless logo

Backendless

Software

Visual app development platform with REST APIs and cloud backend

From
Free
Rated
-
Full reviewWebsite
mParticle logo

mParticle

Software

The customer data platform for multi-channel marketing

From
$500/month
Rated
-
Full reviewWebsite

The short version

  • Only Backendless has a free tier, so it costs nothing to try first.
  • Each has a real cost: Backendless free tier limited to 50 API requests per minute and 20 database tables; mParticle no pricing is published at any level, and the page offers only a pricing request or a sales conversation
  • They diverge on capability: Backendless covers REST API, mParticle covers Data collection.

Where they differ

Only the attributes on which Backendless and mParticle actually diverge.

Attributes where Backendless and mParticle differ
AttributeBackendlessmParticle
Starting priceFree$500/month
Pricing modelUnknownusage-based
Free tierYesNo
PlatformsCloud, Visual builderWeb, Mobile
Founded20122013

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Backendless

  • REST API
  • Real-time database
  • Cloud code
  • Custom integrations
  • Webhooks
  • Cloud functions
  • Cloud support
  • Visual builder support

Only in mParticle

  • Data collection
  • Audience building
  • Segmentation
  • Data governance
  • Real-time sync
  • Privacy management
  • Analytics
  • 100+ integrations

What people use each for

The jobs each tool is most often brought in to do.

Backendless

  • API Developmentnot mParticle
  • API Gatewaynot mParticle
  • API Testingnot mParticle
  • API Documentationnot mParticle
  • Microservicesnot mParticle

mParticle

  • Collecting customer event data once and routing it to many destinationsnot Backendless
  • Building a customer data platform across web, mobile and server sourcesnot Backendless

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Backendless

  • Free tier limited to 50 API requests per minute and 20 database tables
  • Smaller community and integration ecosystem compared to Firebase or AWS
  • Customization beyond codeless tools requires developer expertise
  • Limited documentation for advanced use cases and edge cases

mParticle

  • No pricing is published at any level, and the page offers only a pricing request or a sales conversation
  • No free tier, minimum commitment or cost driver is stated anywhere on the pricing page

Pricing, plan by plan

Backendless

Free
  • FreeFree
    • 50 API requests/minute
    • 20 database tables
    • 1 GB file storage
  • Scale Variable$15/month
    • Unlimited API requests/month
    • 100 database tables
    • 10 GB file storage
  • Scale Fixed$15/month
    • Same as Scale Variable
    • Fixed monthly pricing

mParticle

$500/month
  • Starter$500/month
    • Basic features
    • Email support
  • Professional$1500/month
    • Advanced features
    • Priority support
  • Enterprise$5000/month
    • Custom solutions
    • Dedicated support

Which should you pick?

Choose Backendless if

  • You need rest api.
  • You want to start without paying.
  • You work on Cloud, Visual builder.
  • You also want real-time database.
Backendless review

Choose mParticle if

  • You need data collection.
  • You work on Web, Mobile.
  • You also want audience building.
mParticle review

Questions people ask

Is Backendless or mParticle better?
Neither clearly leads. Backendless starts at Free and mParticle at $500/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Backendless or mParticle?
Backendless has a free tier; the other does not. Paid plans start at Free for Backendless and $500/month for mParticle.
Does Backendless or mParticle run on more platforms?
Backendless runs on Cloud, Visual builder. mParticle runs on Web, Mobile.
Can I use Backendless for free?
Yes. Backendless has a free tier, so you can try it without paying. mParticle starts at $500/month.
What is Backendless best used for?
Backendless is most often used for api development, api gateway, api testing, api documentation. Of those, api development and api gateway are not what mParticle is typically brought in for.
What can Backendless do that mParticle cannot?
Backendless covers REST API, Real-time database, Cloud code, Custom integrations. mParticle covers Data collection, Audience building, Segmentation, Data governance.

Answered from the vendors’ own pages

Backendless: Does Backendless have a free tier?

Backendless Free plan ($0/month) includes 50 API requests per minute, 20 database tables, 1 GB file storage, 1 visualization, 2 security roles, and basic cloud code capabilities.

Source
Backendless: What features does the Scale plan include?

Scale plan ($15+/month) provides unlimited API requests per month, 100 database tables, 10 GB file storage, 5 visualizations, 10 custom API keys, daily backups, free SSL certificates, and 1,000 real-time connections.

Source
Backendless: Can I add more storage or increase API limits?

Yes, Backendless offers Function Packs ranging from $5-$399/month to increase specific limits such as storage, API requests, or security features.

Source
Backendless: Does Backendless support offline functionality?

Backendless supports real-time sync and offline capabilities for mobile apps, allowing data to sync when connectivity is restored.

Source
Backendless: Is Backendless Pro available for self-hosting?

Yes, Backendless Pro Community Edition is available under free licensing for core functionality. Managed Backendless is a paid option for self-hosted deployments with request-based pricing.

Source
Backendless: What are Backendless's integration limitations?

While Backendless supports many integrations, it has a smaller integration library compared to competitors. Finding solutions to edge cases or complex setups may require more development effort.

Source
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