Softwr

Affiliate Marketing · head to head

Amazon Associates vs Billo

Amazon Associates logo

Amazon Associates

Affiliate Marketing

The world's largest affiliate marketing program

From
Free
Rated
-
Full reviewWebsite
Billo logo

Billo

Influencer Marketing

Custom video ads made by real creators

From
$59/one-time
Rated
-
Full reviewWebsite

The short version

  • Only Amazon Associates has a free tier, so it costs nothing to try first.
  • Each has a real cost: Amazon Associates commission rates are among the lowest in affiliate marketing at 4-20% by category; Billo uGC video pricing as captured 1 January 2023 started as low as $59 per video (promotional price), compared to a stated agency average of around $500 per video
  • They diverge on capability: Amazon Associates covers Product linking tools, Billo covers UGC video creation.

Where they differ

Only the attributes on which Amazon Associates and Billo actually diverge.

Attributes where Amazon Associates and Billo differ
AttributeAmazon AssociatesBillo
Starting priceFree$59/one-time
Pricing modelUnknownusage-based
Free tierYesNo
PlatformsWeb, Browser plugin, Mobile browserWeb, Ios, Android
CategoryAffiliate MarketingInfluencer Marketing
Founded19962020

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Amazon Associates

  • Product linking tools
  • Native shopping ads
  • SiteStripe toolbar
  • Commission tracking
  • Real-time reporting
  • WordPress
  • Blogger
  • Mobile support

Only in Billo

  • UGC video creation
  • Creator matching
  • Product shipping
  • Content revisions
  • Raw footage
  • Content licensing
  • Fast turnaround
  • Quality control

Both cover

  • YouTube
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Amazon Associates

  • affiliate marketing managementnot Billo
  • Workflow automationnot Billo
  • Reportingnot Billo

Billo

  • Video adsnot Amazon Associates
  • Unboxing videosnot Amazon Associates
  • Product demosnot Amazon Associates
  • Testimonialsnot Amazon Associates
  • Social contentnot Amazon Associates

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Amazon Associates

  • Commission rates are among the lowest in affiliate marketing at 4-20% by category
  • Requires $100 minimum earnings threshold before payment is issued
  • Cookie duration limited to 24 hours for click tracking, compared to 60-90 days at competitors

Billo

  • UGC video pricing as captured 1 January 2023 started as low as $59 per video (promotional price), compared to a stated agency average of around $500 per video

Pricing, plan by plan

Amazon Associates

Free

No published plan breakdown. See the Amazon Associates review.

Billo

$59/one-time
  • Starter$59/per-video
    • 60-second videos
    • Standard creators
    • 2 revision rounds
  • Premium$99/per-video
    • 90-second videos
    • Verified creators
    • 3 revision rounds
  • Enterprise$undefined/custom
    • Volume discounts
    • Dedicated manager
    • Custom requirements

Which should you pick?

Choose Amazon Associates if

  • You need product linking tools.
  • You want to start without paying.
  • You work on Web, Browser plugin, Mobile browser.
  • You also want native shopping ads.
Amazon Associates review

Choose Billo if

  • You need ugc video creation.
  • You work on Web, Ios, Android.
  • You also want creator matching.
Billo review

Questions people ask

Is Amazon Associates or Billo better?
Neither clearly leads. Amazon Associates starts at Free and Billo at $59/one-time, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Amazon Associates or Billo?
Amazon Associates has a free tier; the other does not. Paid plans start at Free for Amazon Associates and $59/one-time for Billo.
Does Amazon Associates or Billo run on more platforms?
Amazon Associates runs on Web, Browser plugin, Mobile browser. Billo runs on Web, Ios, Android.
Can I use Amazon Associates for free?
Yes. Amazon Associates has a free tier, so you can try it without paying. Billo starts at $59/one-time.
What is Amazon Associates best used for?
Amazon Associates is most often used for affiliate marketing management, workflow automation, reporting. Of those, affiliate marketing management and workflow automation are not what Billo is typically brought in for.
What can Amazon Associates do that Billo cannot?
Amazon Associates covers Product linking tools, Native shopping ads, SiteStripe toolbar, Commission tracking. Billo covers UGC video creation, Creator matching, Product shipping, Content revisions. Both handle YouTube, Web support.

Answered from the vendors’ own pages

Amazon Associates: Is it free to join Amazon Associates?

Yes. There are no signup fees, monthly costs, or commissions paid to Amazon. Joining and participation are completely free.

Source
Amazon Associates: How long does a click cookie last?

Amazon gives you 24 hours to earn a commission once a visitor clicks an affiliate link. You also earn a commission if a person adds a product to their cart within 24 hours and purchases it within 90 days.

Source
Amazon Associates: What are the commission rates?

Commission rates vary by product category. Amazon Games earns 20%, Luxury Beauty at 10%, Kitchen at 4.5%, and All Other Categories at 4%. Commission rates change frequently.

Source
Amazon Associates: How often does Amazon pay affiliates?

Amazon Associates provides reports updated hourly for most orders. Earnings can be tracked in real-time through the Associates Central dashboard. Payments are issued monthly if earnings exceed $100.

Source
Amazon Associates: Can I earn commissions internationally?

Yes. Amazon Associates operates in multiple countries. OneLink allows US Associates to earn commissions internationally by automatically directing customers to their local Amazon store.

Source
ShareXLinkedInRedditWhatsAppEmail

Related pages

More on Amazon Associates

More on Billo

Keep looking

Other head to heads