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Fitness & Wellness · head to head

Noom vs Resurva

Noom logo

Noom

Fitness & Wellness

Psychology-based weight loss

From
$17/month
Rated
-
Full reviewWebsite
Resurva logo

Resurva

Beauty & Salon

Beautiful online booking for beauty businesses

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Resurva has a free tier, so it costs nothing to try first.
  • Each has a real cost: Noom coaches deliver automated, canned responses without personalization and most lack formal qualifications as registered dietitians; Resurva pricing information not publicly displayed on website, requiring direct contact with sales team for quotes
  • They diverge on capability: Noom covers Psychology-based curriculum, Resurva covers Custom booking page.

Where they differ

Only the attributes on which Noom and Resurva actually diverge.

Attributes where Noom and Resurva differ
AttributeNoomResurva
Starting price$17/monthFree
Free tierNoYes
CategoryFitness & WellnessBeauty & Salon
Founded20082014

Identical on both: pricing model (Unknown), platforms (Web, iOS, Android), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Noom

  • Psychology-based curriculum
  • Personal coaching
  • Food color system
  • Progress tracking
  • Community groups
  • Apple Health
  • Google Fit
  • Fitbit

Only in Resurva

  • Custom booking page
  • Online scheduling
  • Email reminders
  • SMS reminders
  • Payment processing
  • Calendar sync
  • Website embedding
  • Client database

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Noom

  • Workout trackingnot Resurva
  • Nutrition managementnot Resurva
  • Health monitoringnot Resurva
  • Fitness coachingnot Resurva
  • Wellness improvementnot Resurva

Resurva

  • Online bookingnot Noom
  • Website integrationnot Noom
  • Appointment remindersnot Noom
  • Professional presencenot Noom

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Noom

  • Coaches deliver automated, canned responses without personalization and most lack formal qualifications as registered dietitians
  • App crashes and freezes frequently with issues saving data, and barcode feature for food tracking malfunctions
  • Food database requires tedious manual data entry even for common items, discouraging consistent logging
  • Difficult cancellation process requiring navigating multiple steps to opt out of auto-renewal
  • FTC settlement in 2022 for $62 million over misleading auto-renewal and refund practices

Resurva

  • Pricing information not publicly displayed on website, requiring direct contact with sales team for quotes
  • Limited information about feature depth compared to dedicated salon management platforms
  • Integration options limited to five third-party tools compared to more comprehensive platforms

Pricing, plan by plan

Noom

$17/month

No published plan breakdown. See the Noom review.

Resurva

Free

No published plan breakdown. See the Resurva review.

Which should you pick?

Choose Noom if

  • You need psychology-based curriculum.
  • You work on Web, iOS, Android.
  • You also want personal coaching.
Noom review

Choose Resurva if

  • You need custom booking page.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want online scheduling.
Resurva review

Questions people ask

Is Noom or Resurva better?
Neither clearly leads. Noom starts at $17/month and Resurva at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Noom or Resurva?
Resurva has a free tier; the other does not. Paid plans start at $17/month for Noom and Free for Resurva.
Does Noom or Resurva run on more platforms?
Both run on Web, iOS, Android, so platform support will not decide this one for you.
Can I use Resurva for free?
Yes. Resurva has a free tier, so you can try it without paying. Noom starts at $17/month.
What is Noom best used for?
Noom is most often used for workout tracking, nutrition management, health monitoring, fitness coaching. Of those, workout tracking and nutrition management are not what Resurva is typically brought in for.
What can Noom do that Resurva cannot?
Noom covers Psychology-based curriculum, Personal coaching, Food color system, Progress tracking. Resurva covers Custom booking page, Online scheduling, Email reminders, SMS reminders. Both handle Web support.

Answered from the vendors’ own pages

Noom: What are Noom's pricing plans?

Noom Weight app costs approximately $70 per month on a monthly plan, $42 per month on a 4-month plan, or $209 upfront for an annual plan (roughly $17 per month). A 14-day free trial is offered but auto-converts to paid subscription if not canceled.

Source
Resurva: Does Resurva offer a free trial?

Yes. Resurva offers a 60-day free trial with super support. No credit card is required to sign up.

Source
Noom: What does Noom's coaching include?

Noom provides access to human coaches for weekly check-ins, daily psychology-based lessons, interactive challenges, and food and weight tracking. Coaching is included in all paid tiers.

Source
Resurva: What features does Resurva include?

Resurva includes appointment scheduling, booking management, client management with client portal, online booking, email and SMS reminders, online payments, POS integration, multi-location support, and analytics and reporting tools.

Source
Noom: How does Noom's food color system work?

Noom categorizes foods using a color system based on caloric density: green (low calorie density), yellow (moderate), and red (high calorie density). This encourages behavioral changes in eating habits rather than strict dieting.

Source
Resurva: What integrations does Resurva support?

Resurva integrates with Mailchimp for email marketing, Meta for Business for social advertising, Stripe for payments, Twitter/X for social publishing, and Vend for POS and retail operations.

Source
Noom: What other programs does Noom offer?

Beyond Noom Weight, Noom offers five additional programs including Noom Med, a telehealth service with pricing ranging from $17/month for coaching to $279/month for GLP-1 medication plans with licensed clinicians.

Source
Resurva: Does Resurva support multi-location management?

Yes. Resurva supports multiple locations with a multi-location discount available on all accounts for managing several salon or barbershop locations from one dashboard.

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