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Software · head to head

Honey vs Unbounce

Honey logo

Honey

Software

Automatically find and apply coupon codes

From
Free
Rated
-
Full reviewWebsite
Unbounce logo

Unbounce

Software

Landing page platform with AI-powered conversion optimisation.

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Honey browser extension requires permission to access browsing and shopping data; Unbounce starter tier severely limited to 5 pages and 500 monthly visitors; inadequate for most marketing campaigns

Where they differ

Only the attributes on which Honey and Unbounce actually diverge.

Attributes where Honey and Unbounce differ
AttributeHoneyUnbounce
Pricing modelUnknownsubscription
PlatformsChrome, Firefox, Safari, Opera, EdgeWeb, API
Founded2012Unknown

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Honey

  • Automatic coupon codes
  • Price history
  • Honey Gold rewards
  • Price drop alerts
  • Chrome support
  • Firefox support
  • Edge support
  • Safari support

Only in Unbounce

Nothing recorded that Honey does not also cover.

What people use each for

The jobs each tool is most often brought in to do.

Honey

No use cases recorded yet. See the Honey review.

Unbounce

  • Marketing agencies and freelancers running multiple client campaignsnot Honey
  • SaaS companies optimising landing pages for customer acquisitionnot Honey
  • E-commerce businesses testing product landing pages and promotional campaignsnot Honey
  • B2B marketers building dedicated pages for specific customer segmentsnot Honey
  • Product teams using A/B testing to improve conversion rates without design resourcesnot Honey

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Honey

  • Browser extension requires permission to access browsing and shopping data
  • Limited to 30,000+ retailer sites; not all retailers supported

Unbounce

  • Starter tier severely limited to 5 pages and 500 monthly visitors; inadequate for most marketing campaigns
  • All tiers have monthly visitor caps; campaigns exceeding thresholds require upgrading to higher-priced plans
  • Optimize tier ($249/mo) capped at 50,000 monthly visitors; campaigns beyond this require custom Concierge pricing
  • AI copywriting and advanced optimisation features not explicitly detailed in lower tiers
  • Full customisation beyond templates requires adding custom JavaScript, CSS and HTML
  • FIPS 140-2 or advanced security features not documented as available

Pricing, plan by plan

Honey

Free

No published plan breakdown. See the Honey review.

Unbounce

Free
  • Starter$29/month ($22 annually)
    • 5 pages
    • 500 monthly visitors
    • 1 user
  • Build$99/month ($74 annually)
    • Unlimited pages
    • 20,000 monthly visitors
    • 1 user
  • Experiment$149/month ($112 annually)
    • Unlimited pages
    • 30,000 monthly visitors
    • 3 users
  • Optimize$249/month ($187 annually)
    • Unlimited pages
    • 50,000 monthly visitors
    • 5 users

Which should you pick?

Choose Honey if

  • You need automatic coupon codes.
  • You want to start without paying.
  • You work on Chrome, Firefox, Safari, Opera, Edge.
  • You also want price history.
Honey review

Choose Unbounce if

  • You want to start without paying.
  • You work on Web, API.
Unbounce review

Questions people ask

Is Honey or Unbounce better?
Neither clearly leads. Honey starts at Free and Unbounce at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Honey or Unbounce?
Honey starts at Free and Unbounce at Free.
Does Honey or Unbounce run on more platforms?
Honey runs on Chrome, Firefox, Safari, Opera, Edge. Unbounce runs on Web, API.
Can I use Honey for free?
Both have a free tier, so you can try either at no cost before committing.
What can Honey do that Unbounce cannot?
Honey covers Automatic coupon codes, Price history, Honey Gold rewards, Price drop alerts.

Answered from the vendors’ own pages

Honey: Is Honey free to use?

Yes, Honey's browser extension is completely free to use with no subscription fees. Users can earn rewards through purchases on participating sites and redeem points for gift cards.

Source
Unbounce: Does Unbounce include A/B testing?

Yes. All paid plans include A/B testing capabilities. The one-click testing tool is designed for marketers without requiring technical or design support.

Source
Honey: What browsers does Honey support?

Honey is available for Chrome, Firefox, Safari, Opera, and Edge browsers on desktop. iOS users can enable the extension for mobile Safari through the PayPal mobile app, but Android does not currently support the mobile extension.

Source
Unbounce: What is Smart Traffic?

Smart Traffic is AI-powered optimisation that automatically routes visitors to their best-matching landing page variant. The feature delivers claimed average conversion improvements of 30%.

Source
Honey: How does Honey search for coupon codes?

Honey automatically searches for and tests available coupon codes at checkout on 30,000+ popular sites. If a working code is found, Honey applies the one with the biggest savings to your cart.

Source
Unbounce: Is there a free trial?

Yes. Unbounce offers a free 14-day trial with no credit card required.

Source
Honey: Can I track price drops with Honey?

Yes, Honey's Droplist feature allows you to add items and receive notifications about price drops, helping you find the best time to purchase.

Source
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