Software · head to head
Freshsales vs Affinity
Affinity
Software
Relationship intelligence platform for professionals
- From
- $49/month
- Rated
- -
The short version
- Each has a real cost: Freshsales contact scoring, sales sequences and territory management require the Pro plan at $39 per user per month, more than four times the Growth price; Affinity built specifically for private capital firms, so it is not a general purpose CRM
- They diverge on capability: Freshsales covers Lead scoring, Affinity covers Deal tracking.
Where they differ
Only the attributes on which Freshsales and Affinity actually diverge.
| Attribute | Freshsales | Affinity |
|---|---|---|
| Starting price | $19/month | $49/month |
| Platforms | Web, Ios, Android | Web |
| Founded | 2010 | 2013 |
Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Freshsales
- Lead scoring
- Sales pipeline
- Activity tracking
- Email sync
- AI insights
- Workflow automation
- Slack
- Shopify
Only in Affinity
- Deal tracking
- Intelligence engine
- Relationship mapping
- Integration aggregation
- Crunchbase
- English language support
Both cover
- Contact management
- Gmail
- Outlook
- SOC2
- GDPR
- Cloud deployment
- Web support
What people use each for
The jobs each tool is most often brought in to do.
Freshsales
- Sales CRM with built in email, phone and chatnot Affinity
- Managing deals, pipelines and sales sequencesnot Affinity
Affinity
- Deal sourcing and pipeline management for venture capital and private equitynot Freshsales
- Automatic capture of email and meeting activity into relationship recordsnot Freshsales
- Finding warm introductions through existing relationship networksnot Freshsales
- Investor relations and fundraising trackingnot Freshsales
- Portfolio company support and reportingnot Freshsales
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Freshsales
- Contact scoring, sales sequences and territory management require the Pro plan at $39 per user per month, more than four times the Growth price
- Forecasting insights, custom modules, sandbox and audit logs are Enterprise only at $59 per user per month
- Every published price requires annual billing
- The Freddy AI agent is billed separately at $49 per 100 sessions
- Branded documents are a further $19 per user add on
- No contact limits are stated for any tier on the pricing page
Affinity
- Built specifically for private capital firms, so it is not a general purpose CRM
- Pricing is not published and requires a demo
Pricing, plan by plan
Freshsales
$19/month- Starter$19/month
- Contact & account management
- Pipeline management
- Growth$39/month
- Everything in Starter
- Sales automation
- Territory management
- Pro$65/month
- Everything in Growth
- Forecasting
- Advanced customization
Affinity
$49/month- Pro$49/month
- Contact management
- Deal tracking
- Intelligence
- Enterprise$undefined/month
- Everything in Pro
- Advanced customization
- Dedicated support
Which should you pick?
Choose Freshsales if
- You need lead scoring.
- You work on Web, Ios, Android.
- You also want sales pipeline.
Questions people ask
- Is Freshsales or Affinity better?
- Neither clearly leads. Freshsales starts at $19/month and Affinity at $49/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Freshsales or Affinity?
- Freshsales starts at $19/month and Affinity at $49/month.
- Does Freshsales or Affinity run on more platforms?
- Freshsales runs on Web, Ios, Android. Affinity runs on Web.
- What is Freshsales best used for?
- Freshsales is most often used for sales crm with built in email, phone and chat, managing deals, pipelines and sales sequences. Of those, sales crm with built in email, phone and chat and managing deals, pipelines and sales sequences are not what Affinity is typically brought in for.
- What can Freshsales do that Affinity cannot?
- Freshsales covers Lead scoring, Sales pipeline, Activity tracking, Email sync. Affinity covers Deal tracking, Intelligence engine, Relationship mapping, Integration aggregation. Both handle Contact management, Gmail, Outlook, SOC2.