Softwr

Software · head to head

Brown Paper Tickets vs Instapage

B

Brown Paper Tickets

Software

The fair-trade ticketing company

From
Free
Rated
-
Full reviewWebsite
Instapage logo

Instapage

Software

Enterprise landing page platform with AI and experimentation.

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Brown Paper Tickets fees are charged to ticket buyers rather than the organiser, at $1.49 plus 6.0% of the ticket price in USD; Instapage create tier limited to 15,000 monthly unique visitors; scaling requires upgrading to Optimize tier

Where they differ

Only the attributes on which Brown Paper Tickets and Instapage actually diverge.

Attributes where Brown Paper Tickets and Instapage differ
AttributeBrown Paper TicketsInstapage
Pricing modeltransactionsubscription
PlatformsWeb, Ios, AndroidWeb, Mobile, API
Founded2000Unknown

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Brown Paper Tickets

  • Ticketing
  • Will call
  • Seating charts
  • Reporting
  • Customer service
  • PayPal
  • Google Analytics
  • Mailchimp

Only in Instapage

Nothing recorded that Brown Paper Tickets does not also cover.

What people use each for

The jobs each tool is most often brought in to do.

Brown Paper Tickets

  • Selling tickets for events, performances and workshopsnot Instapage
  • Handling ticket distribution and door lists for independent organisersnot Instapage

Instapage

  • Enterprise marketing teams running large-scale ad campaigns requiring detailed analyticsnot Brown Paper Tickets
  • SaaS companies optimising customer acquisition landing pagesnot Brown Paper Tickets
  • Marketing agencies managing multiple client campaignsnot Brown Paper Tickets
  • Teams requiring server-side A/B testing and AI-driven experimentationnot Brown Paper Tickets
  • Organisations requiring deep personalisation and heatmap analyticsnot Brown Paper Tickets

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Brown Paper Tickets

  • Fees are charged to ticket buyers rather than the organiser, at $1.49 plus 6.0% of the ticket price in USD
  • The 6.0% applies regardless of payment method, including when the organiser uses their own merchant account or PayPal
  • The flat component varies by currency, running from roughly $0.99 to $1.99 equivalent
  • Because the buyer pays, the advertised ticket price is not what the buyer is charged

Instapage

  • Create tier limited to 15,000 monthly unique visitors; scaling requires upgrading to Optimize tier
  • Optimize tier offers only 30,000 or 50,000 visitor tiers, requiring Convert (custom pricing) for higher volumes
  • Pricing significantly higher than competitor Leadpages, which offers unlimited traffic starting at $99/month
  • Advanced personalisation and heatmaps only available in Convert (enterprise) tier
  • Annual billing required for 20% savings; monthly billing incurs full price

Pricing, plan by plan

Brown Paper Tickets

Free
  • StandardFree
    • $0.99 + 5% per ticket
    • Free events free
    • All features

Instapage

Free
  • Create$99/month
    • 15,000 monthly unique visitors
    • Drag-and-drop builder
    • AI content generation
  • Optimize$159/month (30k visitors) or $199/mo (50k visitors)
    • 30,000 or 50,000 monthly unique visitors
    • All Create features
    • Server-side A/B testing
  • Convert$null/month
    • Custom monthly unique visitors
    • All Optimize features
    • Enterprise security

Which should you pick?

Choose Brown Paper Tickets if

  • You need ticketing.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want will call.
Brown Paper Tickets review

Choose Instapage if

  • You want to start without paying.
  • You work on Web, Mobile, API.
Instapage review

Questions people ask

Is Brown Paper Tickets or Instapage better?
Neither clearly leads. Brown Paper Tickets starts at Free and Instapage at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Brown Paper Tickets or Instapage?
Brown Paper Tickets starts at Free and Instapage at Free.
Does Brown Paper Tickets or Instapage run on more platforms?
Brown Paper Tickets runs on Web, Ios, Android. Instapage runs on Web, Mobile, API.
Can I use Brown Paper Tickets for free?
Both have a free tier, so you can try either at no cost before committing.
What is Brown Paper Tickets best used for?
Brown Paper Tickets is most often used for selling tickets for events, performances and workshops, handling ticket distribution and door lists for independent organisers. Of those, selling tickets for events, performances and workshops and handling ticket distribution and door lists for independent organisers are not what Instapage is typically brought in for.
What can Brown Paper Tickets do that Instapage cannot?
Brown Paper Tickets covers Ticketing, Will call, Seating charts, Reporting.

Answered from the vendors’ own pages

Instapage: Does Instapage include A/B testing?

Yes. The Optimize and Convert plans include server-side A/B testing on both standard and AMP pages, plus AI experiments that automatically route traffic to higher-performing variants.

Source
Instapage: How many integrations does Instapage support?

Instapage integrates with 120+ third-party applications including Salesforce, HubSpot, Shopify and others.

Source
Instapage: Is there a free trial?

Yes. Instapage offers a 14-day free trial with no credit card required for Create and Optimize plans.

Source
ShareXLinkedInRedditWhatsAppEmail

Related pages

More on Brown Paper Tickets

More on Instapage

Keep looking

Other head to heads