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Amazon Aurora vs Boulevard

Amazon Aurora logo

Amazon Aurora

Software

MySQL and PostgreSQL-compatible relational database built for the cloud

From
Free
Rated
-
Full reviewWebsite
Boulevard logo

Boulevard

Software

Client experience platform for salons

From
$175/month
Rated
-
Full reviewWebsite

The short version

  • Only Amazon Aurora has a free tier, so it costs nothing to try first.
  • Each has a real cost: Amazon Aurora aurora requires AWS ecosystem knowledge and integration with other AWS services; Boulevard pricing is charged per location, so a multi site business pays the full plan fee for each site
  • They diverge on capability: Amazon Aurora covers MySQL/PostgreSQL Compatible, Boulevard covers Intelligent scheduling.

Where they differ

Only the attributes on which Amazon Aurora and Boulevard actually diverge.

Attributes where Amazon Aurora and Boulevard differ
AttributeAmazon AuroraBoulevard
Starting priceFree$175/month
Pricing modelusage-basedsubscription
Free tierYesNo
PlatformsAWS CloudWeb, Ios, Android, Api
Founded20062016

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Amazon Aurora

  • MySQL/PostgreSQL Compatible
  • 5x MySQL Performance
  • Auto-scaling Storage
  • Global Database
  • Serverless v2
  • Multi-master
  • Fault Tolerant
  • AWS Lambda

Only in Boulevard

  • Intelligent scheduling
  • Client profiles
  • Point of sale
  • Inventory management
  • Staff management
  • Gift cards & packages
  • Two-way messaging
  • Business analytics

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Amazon Aurora

  • Transaction processingnot Boulevard
  • Data storagenot Boulevard
  • Application backendnot Boulevard
  • Reportingnot Boulevard
  • Data analyticsnot Boulevard

Boulevard

  • Appointment booking and client management for salons, spas and medspasnot Amazon Aurora
  • Running point of sale and card payments alongside schedulingnot Amazon Aurora
  • Automated client messaging, intake forms and marketing campaignsnot Amazon Aurora

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Amazon Aurora

  • Aurora requires AWS ecosystem knowledge and integration with other AWS services
  • Pricing can become expensive with high-traffic applications using many read replicas
  • Limited support for non-relational data types compared to NoSQL alternatives

Boulevard

  • Pricing is charged per location, so a multi site business pays the full plan fee for each site
  • The Essentials plan caps the business at 5 professionals; unlimited professionals require the Premier plan
  • Text and email allowances are metered per plan, with email blasts charged at $0.01 each beyond the plan allocation
  • Forms cost from $65 per month per location unless you are on the top Prestige plan
  • QuickBooks integration is an add on at $45 per month per location
  • ePrescribe is $45 per prescriber on top of the plan
  • Enterprise pricing is by consultation with no published rate

Pricing, plan by plan

Amazon Aurora

Free
  • Serverless v2$0.12/hour
    • Auto-scaling
    • Pay per ACU
    • Instant scaling
  • Provisioned$29/month
    • Dedicated instances
    • Predictable performance
    • Reserved capacity

Boulevard

$175/month
  • Essential$175/month
    • Appointment booking
    • Client management
    • Point of sale
  • Premier$325/month
    • Everything in Essential
    • Advanced booking
    • Marketing tools
  • Prestige$undefined/month
    • Everything in Premier
    • Multi-location
    • API access

Which should you pick?

Choose Amazon Aurora if

  • You need mysql/postgresql compatible.
  • You want to start without paying.
  • You work on AWS Cloud.
  • You also want 5x mysql performance.
Amazon Aurora review

Choose Boulevard if

  • You need intelligent scheduling.
  • You work on Web, Ios, Android, Api.
  • You also want client profiles.
Boulevard review

Questions people ask

Is Amazon Aurora or Boulevard better?
Neither clearly leads. Amazon Aurora starts at Free and Boulevard at $175/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Amazon Aurora or Boulevard?
Amazon Aurora has a free tier; the other does not. Paid plans start at Free for Amazon Aurora and $175/month for Boulevard.
Does Amazon Aurora or Boulevard run on more platforms?
Amazon Aurora runs on AWS Cloud. Boulevard runs on Web, Ios, Android, Api.
Can I use Amazon Aurora for free?
Yes. Amazon Aurora has a free tier, so you can try it without paying. Boulevard starts at $175/month.
What is Amazon Aurora best used for?
Amazon Aurora is most often used for transaction processing, data storage, application backend, reporting. Of those, transaction processing and data storage are not what Boulevard is typically brought in for.
What can Amazon Aurora do that Boulevard cannot?
Amazon Aurora covers MySQL/PostgreSQL Compatible, 5x MySQL Performance, Auto-scaling Storage, Global Database. Boulevard covers Intelligent scheduling, Client profiles, Point of sale, Inventory management. Both handle Web support.

Answered from the vendors’ own pages

Amazon Aurora: Is Amazon Aurora compatible with MySQL and PostgreSQL?

Yes, Amazon Aurora offers MySQL and PostgreSQL compatibility with full compatibility to their open-source counterparts, allowing you to migrate existing databases with standard tools.

Source
Amazon Aurora: What uptime SLA does Amazon Aurora provide?

Aurora is designed for up to 99.99% single-region uptime and 99.999% multi-region uptime with automatic failover.

Source
Amazon Aurora: How much does Amazon Aurora cost?

Aurora uses serverless, usage-based pricing where you pay only for consumed capacity. Typical pricing ranges from $50-70 per month for minimal setups to $400-600 per month for small production clusters.

Source
Amazon Aurora: Can Amazon Aurora scale automatically?

Yes, Aurora automatically scales to match workload demands without performance degradation, supporting both read and write scaling.

Source
Amazon Aurora: How many read replicas does Aurora support?

Aurora supports up to 15 low-latency read replicas for distributing read traffic across your application.

Source
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