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News & Media · head to head

Prezly vs Substack

Prezly logo

Prezly

News & Media

All-in-one PR software for modern newsrooms

From
On request
Rated
-
Substack logo

Substack

News & Media

The newsletter platform for writers and publishers

From
Free
Rated
-

The short version

  • Only Substack has a free tier, so it costs nothing to try first.
  • Each has a real cost: Prezly the Essential plan at 100 euros a month covers one site, one user and 5,000 contacts, and carries Prezly branding; Substack substack takes a 10% cut of subscription revenue (writers keep 90%), plus separate credit card processing fees
  • They diverge on capability: Prezly covers Online newsrooms, Substack covers Newsletter publishing.

Where they differ

Only the attributes on which Prezly and Substack actually diverge.

Attributes where Prezly and Substack differ
AttributePrezlySubstack
Starting priceOn requestFree
Pricing modelsubscriptionfreemium
Free tierNoYes
PlatformsWebWeb, Mobile
Founded20102017

Identical on both: user rating (Not yet rated), category (News & Media).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Prezly

  • Online newsrooms
  • Contact management
  • Email campaigns
  • Coverage tracking
  • Multimedia stories
  • Slack
  • Google Analytics
  • Zapier

Only in Substack

  • Newsletter publishing
  • Subscriber management
  • Paid subscriptions
  • Email analytics
  • Post scheduling
  • Archive creation
  • Free/paid tier split
  • Comments & discussion

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Prezly

  • Hosting an online newsroom or press pagenot Substack
  • Sending press releases to a media contact listnot Substack
  • Managing journalist contacts and coveragenot Substack
  • Multilingual newsrooms through the localisation featuresnot Substack

Substack

  • Newsletter distributionnot Prezly
  • Reader monetizationnot Prezly
  • Community buildingnot Prezly
  • Subscriber managementnot Prezly

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Prezly

  • The Essential plan at 100 euros a month covers one site, one user and 5,000 contacts, and carries Prezly branding
  • Removing the branding and getting white-label sites requires Standard at 250 euros a month
  • Standard still allows only two users
  • The uptime SLA is Enterprise only
  • Advertised prices are the annual rates, with a 20 percent premium for paying monthly

Substack

  • Substack takes a 10% cut of subscription revenue (writers keep 90%), plus separate credit card processing fees

Pricing, plan by plan

Prezly

On request
  • Starter$75/month
    • 1 newsroom
    • 3 users
    • 5,000 contacts
  • Growth$180/month
    • 3 newsrooms
    • 10 users
    • 25,000 contacts
  • Pro$450/month
    • Unlimited newsrooms
    • Unlimited users
    • Unlimited contacts

Substack

Free
  • FreeFree
    • Unlimited newsletters
    • Basic design
    • Archive access
  • Pro$12/month
    • Custom domain
    • Advanced analytics
    • Member chat

Which should you pick?

Choose Prezly if

  • You need online newsrooms.
  • You also want contact management.

Choose Substack if

  • You need newsletter publishing.
  • You want to start without paying.
  • You work on Web, Mobile.
  • You also want subscriber management.

Questions people ask

Is Prezly or Substack better?
Neither clearly leads. Prezly starts at On request and Substack at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Prezly or Substack?
Substack has a free tier; the other does not. Paid plans start at On request for Prezly and Free for Substack.
Does Prezly or Substack run on more platforms?
Prezly runs on Web. Substack runs on Web, Mobile.
Can I use Substack for free?
Yes. Substack has a free tier, so you can try it without paying. Prezly starts at On request.
What is Prezly best used for?
Prezly is most often used for hosting an online newsroom or press page, sending press releases to a media contact list, managing journalist contacts and coverage, multilingual newsrooms through the localisation features. Of those, hosting an online newsroom or press page and sending press releases to a media contact list are not what Substack is typically brought in for.
What can Prezly do that Substack cannot?
Prezly covers Online newsrooms, Contact management, Email campaigns, Coverage tracking. Substack covers Newsletter publishing, Subscriber management, Paid subscriptions, Email analytics. Both handle Web support.

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