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Prezly vs Substack

Prezly logo

Prezly

News

All-in-one PR software for modern newsrooms

From
Free
Rated
-
Full reviewWebsite
Substack logo

Substack

News

The newsletter platform for writers and publishers

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Prezly the Essential plan at 100 euros a month covers one site, one user and 5,000 contacts, and carries Prezly branding; Substack substack does not publish pricing on its public pricing page
  • They diverge on capability: Prezly covers Online newsrooms, Substack covers Newsletter publishing.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Prezly and Substack actually diverge.

Attributes where Prezly and Substack differ
AttributePrezlySubstack
Pricing modelsubscriptionfreemium
PlatformsWebWeb, Mobile
Founded20102017

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (News).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Prezly

  • Online newsrooms
  • Contact management
  • Email campaigns
  • Coverage tracking
  • Multimedia stories
  • Slack
  • Google Analytics
  • Zapier

Only in Substack

  • Newsletter publishing
  • Subscriber management
  • Paid subscriptions
  • Email analytics
  • Post scheduling
  • Archive creation
  • Free/paid tier split
  • Comments & discussion

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Prezly

  • Hosting an online newsroom or press pagenot Substack
  • Sending press releases to a media contact listnot Substack
  • Managing journalist contacts and coveragenot Substack
  • Multilingual newsrooms through the localisation featuresnot Substack

Substack

  • Newsletter distributionnot Prezly
  • Reader monetizationnot Prezly
  • Community buildingnot Prezly
  • Subscriber managementnot Prezly

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Prezly

  • The Essential plan at 100 euros a month covers one site, one user and 5,000 contacts, and carries Prezly branding
  • Removing the branding and getting white-label sites requires Standard at 250 euros a month
  • Standard still allows only two users
  • The uptime SLA is Enterprise only
  • Advertised prices are the annual rates, with a 20 percent premium for paying monthly

Substack

  • Substack does not publish pricing on its public pricing page

Pricing, plan by plan

Prezly

Free
  • Essential$100/month
    • 1 site, 1 user
    • Up to 5,000 contacts
    • Unlimited stories and campaigns
  • Essential (Monthly Billing)$150/month
    • Same as Essential plan
  • Standard$250/month
    • 1 site, 2 users
    • Up to 10,000 contacts
    • White-label sites
  • Standard (Monthly Billing)$300/month
    • Same as Standard plan

Substack

Free
  • FreeFree
    • Unlimited newsletters
    • Basic design
    • Archive access
  • Pro$12/month
    • Custom domain
    • Advanced analytics
    • Member chat

Which should you pick?

Choose Prezly if

  • You need online newsrooms.
  • You want to start without paying.
  • You also want contact management.
Prezly review

Choose Substack if

  • You need newsletter publishing.
  • You want to start without paying.
  • You work on Web, Mobile.
  • You also want subscriber management.
Substack review

Questions people ask

Is Prezly or Substack better?
Neither clearly leads. Prezly starts at Free and Substack at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Prezly or Substack?
Prezly starts at Free and Substack at Free.
Does Prezly or Substack run on more platforms?
Prezly runs on Web. Substack runs on Web, Mobile.
Can I use Prezly for free?
Both have a free tier, so you can try either at no cost before committing.
What is Prezly best used for?
Prezly is most often used for hosting an online newsroom or press page, sending press releases to a media contact list, managing journalist contacts and coverage, multilingual newsrooms through the localisation features. Of those, hosting an online newsroom or press page and sending press releases to a media contact list are not what Substack is typically brought in for.
What can Prezly do that Substack cannot?
Prezly covers Online newsrooms, Contact management, Email campaigns, Coverage tracking. Substack covers Newsletter publishing, Subscriber management, Paid subscriptions, Email analytics. Both handle Web support.

Answered from the vendors’ own pages

Prezly: How much does Prezly cost?

Prezly's Essential plan starts at EUR 100/month (billed annually) or EUR 150/month (billed monthly). The Standard plan costs EUR 250/month (annual) or EUR 300/month (monthly). Enterprise pricing is custom and available upon request.

Source
Substack: How much does Substack cost?

Substack does not publish rates on its pricing page. The site emphasizes earning potential for writers with the tagline Make money doing the work you believe in.

Source
Prezly: Does Prezly offer a free trial?

Yes, Prezly offers a 14-day free trial with no credit card required. Customers also save 20% on annual billing.

Source
Prezly: What is included in Prezly's Standard plan?

The Standard plan includes 1 site with 2 users, up to 10,000 contacts, white-label sites, localization and auto-translations, and ability to send from your own domain.

Source
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