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Survey & Forms · head to head

Gravity Forms vs Cognito Forms

Gravity Forms logo

Gravity Forms

Survey & Forms

The most trusted WordPress forms plugin

From
On request
Rated
-
Cognito Forms logo

Cognito Forms

Survey & Forms

Powerful forms made easy

From
Free
Rated
-

The short version

  • Only Cognito Forms has a free tier, so it costs nothing to try first.
  • Each has a real cost: Gravity Forms basic license covers only 1 site and renews at $59/year after a discounted $44 first year; Cognito Forms individual free plan caps at 100 entries per month and 1 user

Where they differ

Only the attributes on which Gravity Forms and Cognito Forms actually diverge.

Attributes where Gravity Forms and Cognito Forms differ
AttributeGravity FormsCognito Forms
Starting priceOn requestFree
Pricing modelsubscriptionfreemium
Free tierNoYes

Identical on both: platforms (Web), user rating (Not yet rated), category (Survey & Forms).

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Gravity Forms

  • Basic license covers only 1 site and renews at $59/year after a discounted $44 first year
  • Pro license is capped at 3 sites; using it on more requires the Elite tier at $259/year renewal
  • Marketing integrations like HubSpot and Mailchimp are Basic-tier only, while payment and workflow add-ons (Stripe, Zapier, Trello) require Pro or above

Cognito Forms

  • Individual free plan caps at 100 entries per month and 1 user
  • Pro plan ($24/mo monthly, $19/mo billed annually) still limits to 2 users and 2,000 entries per month
  • HIPAA compliance and single sign-on are restricted to the Enterprise tier ($174/mo monthly, $129/mo annual)

Pricing, plan by plan

Gravity Forms

On request

No published plan breakdown. See the Gravity Forms review.

Cognito Forms

Free

No published plan breakdown. See the Cognito Forms review.

Which should you pick?

Choose Gravity Forms if

Nothing in the data separates Gravity Forms from Cognito Forms on the points above - pick on price and on how each one feels to use.

Choose Cognito Forms if

  • You want to start without paying.

Questions people ask

Is Gravity Forms or Cognito Forms better?
Neither clearly leads. Gravity Forms starts at On request and Cognito Forms at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Gravity Forms or Cognito Forms?
Cognito Forms has a free tier; the other does not. Paid plans start at On request for Gravity Forms and Free for Cognito Forms.
Does Gravity Forms or Cognito Forms run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Cognito Forms for free?
Yes. Cognito Forms has a free tier, so you can try it without paying. Gravity Forms starts at On request.

Related pages

Other head to heads