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Software · head to head

Clockwise vs Ruler Analytics

C

Clockwise

Software

Intelligent calendar management for teams

From
Free
Rated
-
Full reviewWebsite
Ruler Analytics logo

Ruler Analytics

Software

Closed-loop marketing attribution

From
£299/month
Rated
-
Full reviewWebsite

The short version

  • Only Clockwise has a free tier, so it costs nothing to try first.
  • Each has a real cost: Clockwise service discontinued and shut down on March 27, 2026; Ruler Analytics no free plan or trial available, requiring custom quote for pricing
  • They diverge on capability: Clockwise covers Focus Time protection, Ruler Analytics covers Multi-touch attribution.

Where they differ

Only the attributes on which Clockwise and Ruler Analytics actually diverge.

Attributes where Clockwise and Ruler Analytics differ
AttributeClockwiseRuler Analytics
Starting priceFree£299/month
Pricing modelfreemiumUnknown
Free tierYesNo
Founded20162012

Identical on both: platforms (Web), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Clockwise

  • Focus Time protection
  • Meeting optimization
  • Scheduling links
  • Team analytics
  • Conflict resolution
  • Google Calendar
  • Slack
  • Zoom

Only in Ruler Analytics

  • Multi-touch attribution
  • Call tracking
  • Form tracking
  • Revenue attribution
  • Customer journey tracking
  • CRM integration
  • Marketing ROI
  • Custom reporting

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Clockwise

  • Schedulingnot Ruler Analytics
  • Appointment bookingnot Ruler Analytics
  • Time trackingnot Ruler Analytics
  • Resource managementnot Ruler Analytics
  • Team coordinationnot Ruler Analytics

Ruler Analytics

  • Marketing attributionnot Clockwise
  • ROI measurementnot Clockwise
  • Lead trackingnot Clockwise
  • Revenue attributionnot Clockwise

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Clockwise

  • Service discontinued and shut down on March 27, 2026
  • All user data was deleted upon shutdown
  • Integration with Asana was removed during product lifecycle

Ruler Analytics

  • No free plan or trial available, requiring custom quote for pricing
  • Advanced features like marketing mix modeling only available on Advanced plan at 1,499 GBP per month
  • Pricing scales with monthly traffic volume, making costs unpredictable
  • Setup requires manual integration with CRM and data sources

Pricing, plan by plan

Clockwise

Free
  • FreeFree
    • Focus Time
    • Meeting optimization
    • Personal analytics
  • Teams$6.75/month
    • Team analytics
    • Flexible meetings
    • Admin controls

Ruler Analytics

£299/month
  • Small$299/month
    • Up to 10,000 monthly visits
    • Form tracking
    • Call tracking
  • Medium$499/month
    • Up to 50,000 monthly visits
    • Data-driven attribution
    • Segmentation
  • Advanced$1499/month
    • 100k+ monthly visits
    • Marketing mix modeling
    • AI agents for analytics

Which should you pick?

Choose Clockwise if

  • You need focus time protection.
  • You want to start without paying.
  • You also want meeting optimization.
Clockwise review

Choose Ruler Analytics if

  • You need multi-touch attribution.
  • You also want call tracking.
Ruler Analytics review

Questions people ask

Is Clockwise or Ruler Analytics better?
Neither clearly leads. Clockwise starts at Free and Ruler Analytics at £299/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Clockwise or Ruler Analytics?
Clockwise has a free tier; the other does not. Paid plans start at Free for Clockwise and £299/month for Ruler Analytics.
Does Clockwise or Ruler Analytics run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Clockwise for free?
Yes. Clockwise has a free tier, so you can try it without paying. Ruler Analytics starts at £299/month.
What is Clockwise best used for?
Clockwise is most often used for scheduling, appointment booking, time tracking, resource management. Of those, scheduling and appointment booking are not what Ruler Analytics is typically brought in for.
What can Clockwise do that Ruler Analytics cannot?
Clockwise covers Focus Time protection, Meeting optimization, Scheduling links, Team analytics. Ruler Analytics covers Multi-touch attribution, Call tracking, Form tracking, Revenue attribution. Both handle Web support.

Answered from the vendors’ own pages

Clockwise: What happened to Clockwise?

Clockwise was acquired by Salesforce and shut down on March 27, 2026. The company announced the team was joining Salesforce to work on Agentforce. User data was deleted and prorated refunds were issued to paying customers.

Source
Ruler Analytics: What does Ruler Analytics track?

Ruler Analytics tracks forms, calls, live chat, offline conversions, and CRM data to connect marketing activity directly to revenue outcomes.

Source
Clockwise: What integrations did Clockwise support?

Clockwise integrated with Google Calendar, Microsoft Outlook, Slack, and previously Asana (though this integration was discontinued).

Source
Ruler Analytics: Does Ruler Analytics offer a free plan?

No, Ruler Analytics does not offer a free plan. Pricing starts at 299 GBP per month for the Small plan supporting up to 10,000 monthly website visits.

Source
Clockwise: What were Clockwise's key features?

Clockwise offered AI-powered focus time protection, automatic meeting buffers, Slack status sync, smart lunch breaks, and team calendar synchronization to optimize schedules and prevent burnout.

Source
Ruler Analytics: What attribution models does Ruler Analytics support?

Ruler supports multi-touch attribution, data-driven attribution, impression attribution, and marketing mix modeling for measuring campaign ROI across channels.

Source
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