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News & Media · head to head

Chartbeat vs Customer.io

Chartbeat logo

Chartbeat

News & Media

Real-time analytics for publishers

From
$1000/month
Rated
-
Customer.io logo

Customer.io

News & Media

Data-driven messaging for teams getting started, scaling and beyond

From
On request
Rated
-

The short version

  • Each has a real cost: Chartbeat pricing is customized by website and native app pageviews across four tiers, Essentials, Plus, Premium and Enterprise, and the pricing page publishes no figures, directing visitors to Talk to Sales or Get a Demo; Customer.io essentials plan caps at 5,000 profiles (people and objects) and 1,000,000 monthly emails, with overages billed at $0.12 per 1,000 emails beyond that

Where they differ

Only the attributes on which Chartbeat and Customer.io actually diverge.

Attributes where Chartbeat and Customer.io differ
AttributeChartbeatCustomer.io
Starting price$1000/monthOn request
Pricing modelquotesubscription
CategoryNews & MediaUnknown
Founded2009Unknown

Identical on both: free tier (No), platforms (Web), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Chartbeat

  • Real-time analytics
  • Audience insights
  • Content metrics
  • Traffic tracking
  • Google Analytics
  • GDPR
  • Cloud deployment
  • Web support

Only in Customer.io

Nothing recorded that Chartbeat does not also cover.

What people use each for

The jobs each tool is most often brought in to do.

Chartbeat

  • Publisher analyticsnot Customer.io

Customer.io

No use cases recorded yet. See the Customer.io review.

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Chartbeat

  • Pricing is customized by website and native app pageviews across four tiers, Essentials, Plus, Premium and Enterprise, and the pricing page publishes no figures, directing visitors to Talk to Sales or Get a Demo

Customer.io

  • Essentials plan caps at 5,000 profiles (people and objects) and 1,000,000 monthly emails, with overages billed at $0.12 per 1,000 emails beyond that
  • Standard and Premium tiers show custom pricing only, and Enterprise is negotiated rate, so three of the four published tiers require a sales conversation
  • Monthly plans accept credit card only; annual billing via invoice (ACH/wire) requires the annual commitment

Pricing, plan by plan

Chartbeat

$1000/month
  • Professional$1000/month
    • Real-time analytics
    • Audience insights

Customer.io

On request

No published plan breakdown. See the Customer.io review.

Which should you pick?

Choose Chartbeat if

  • You need real-time analytics.
  • You also want audience insights.

Choose Customer.io if

Nothing in the data separates Customer.io from Chartbeat on the points above - pick on price and on how each one feels to use.

Questions people ask

Is Chartbeat or Customer.io better?
Neither clearly leads. Chartbeat starts at $1000/month and Customer.io at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Chartbeat or Customer.io?
Chartbeat starts at $1000/month and Customer.io at On request.
Does Chartbeat or Customer.io run on more platforms?
Both run on Web, so platform support will not decide this one for you.
What is Chartbeat best used for?
Chartbeat is most often used for publisher analytics. Of those, publisher analytics is not what Customer.io is typically brought in for.
What can Chartbeat do that Customer.io cannot?
Chartbeat covers Real-time analytics, Audience insights, Content metrics, Traffic tracking.

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