CRM & Sales · head to head
Streak vs Keap
The short version
- Only Streak has a free tier, so it costs nothing to try first.
- Each has a real cost: Streak the free tier is email tools only, with pipelines, contact records and automation all requiring the Pro plan; Keap the entry price is $299 a month and includes only 2 user licences, with each additional user at $39 a month
- They diverge on capability: Streak covers Email tracking, Keap covers Contact management.
Where they differ
Only the attributes on which Streak and Keap actually diverge.
Identical on both: pricing model (subscription), user rating (Not yet rated), category (CRM & Sales).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Streak
- Email tracking
- Automation
- Document tracking
- Live engagement metrics
- Gmail
- Outlook
- Google Sheets
Only in Keap
- Contact management
- Email marketing
- Marketing automation
- Sales automation
- Reporting
- Zapier
- Stripe
- Google Ads
Both cover
- Pipeline management
- Slack
- GDPR
- Cloud deployment
- Web support
- English language support
What people use each for
The jobs each tool is most often brought in to do.
Streak
- Managing sales pipelines directly inside Gmailnot Keap
- Tracking email opens and running mail merges from an inboxnot Keap
Keap
- CRM with built in marketing automation for small businessesnot Streak
- Managing contacts, pipelines and follow up campaigns in one systemnot Streak
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Streak
- The free tier is email tools only, with pipelines, contact records and automation all requiring the Pro plan
- Free mail merge is capped at 50 a day
- The entry paid plan is $49 per user per month, which is high for a CRM that lives inside Gmail
- Integrations require a paid plan
Keap
- The entry price is $299 a month and includes only 2 user licences, with each additional user at $39 a month
- Price varies with contact count, and the bands are only visible by entering a number into a calculator on the page
- Implementation services are described as required rather than optional
- Text marketing beyond the included 500 messages is a separate add on running from $24 to $279 a month
Pricing, plan by plan
Streak
Free- FreeFree
- Basic CRM
- Pipeline management
- Professional$10/month
- Everything in Free
- Email tracking
- Automation
- Business$50/month
- Everything in Professional
- Advanced features
Keap
$29/month- Lite$29/month
- Contact management
- Email marketing
- Standard$59/month
- Everything in Lite
- Sales automation
- Pipeline management
- Professional$149/month
- Everything in Standard
- Advanced automation
- AI features
Which should you pick?
Choose Streak if
- You need email tracking.
- You want to start without paying.
- You also want automation.
Choose Keap if
- You need contact management.
- You work on Web, Ios, Android.
- You also want email marketing.
Questions people ask
- Is Streak or Keap better?
- Neither clearly leads. Streak starts at Free and Keap at $29/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Streak or Keap?
- Streak has a free tier; the other does not. Paid plans start at Free for Streak and $29/month for Keap.
- Does Streak or Keap run on more platforms?
- Streak runs on Web. Keap runs on Web, Ios, Android.
- Can I use Streak for free?
- Yes. Streak has a free tier, so you can try it without paying. Keap starts at $29/month.
- What is Streak best used for?
- Streak is most often used for managing sales pipelines directly inside gmail, tracking email opens and running mail merges from an inbox. Of those, managing sales pipelines directly inside gmail and tracking email opens and running mail merges from an inbox are not what Keap is typically brought in for.
- What can Streak do that Keap cannot?
- Streak covers Email tracking, Automation, Document tracking, Live engagement metrics. Keap covers Contact management, Email marketing, Marketing automation, Sales automation. Both handle Pipeline management, Slack, GDPR, Cloud deployment.


