CRM & Sales · head to head
Streak vs Apollo.io
The short version
- Each has a real cost: Streak the free tier is email tools only, with pipelines, contact records and automation all requiring the Pro plan; Apollo.io everything is metered in credits, and the free Starter plan runs on them too, so prospecting volume is capped rather than the feature set
- They diverge on capability: Streak covers Pipeline management, Apollo.io covers Contact database.
Where they differ
Only the attributes on which Streak and Apollo.io actually diverge.
Identical on both: starting price (Free), pricing model (subscription), free tier (Yes), platforms (Web), user rating (Not yet rated), category (CRM & Sales).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Streak
- Pipeline management
- Email tracking
- Document tracking
- Live engagement metrics
- Google Sheets
Only in Apollo.io
- Contact database
- Email finder
- Lead search
- Engagement tracking
- Reporting
- Salesforce
- HubSpot
- SOC2
Both cover
- Automation
- Gmail
- Outlook
- Slack
- GDPR
- Cloud deployment
- Web support
- English language support
What people use each for
The jobs each tool is most often brought in to do.
Streak
- Managing sales pipelines directly inside Gmailnot Apollo.io
- Tracking email opens and running mail merges from an inboxnot Apollo.io
Apollo.io
- Lead generationnot Streak
- Prospect researchnot Streak
- Sales automationnot Streak
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Streak
- The free tier is email tools only, with pipelines, contact records and automation all requiring the Pro plan
- Free mail merge is capped at 50 a day
- The entry paid plan is $49 per user per month, which is high for a CRM that lives inside Gmail
- Integrations require a paid plan
Apollo.io
- Everything is metered in credits, and the free Starter plan runs on them too, so prospecting volume is capped rather than the feature set
- Plans described as unlimited are capped in the fair use policy at 10,000 credits a month for non-paying accounts
- Connecting a mailbox that is not Gmail or Microsoft requires a paid plan
- How many records can be selected at once varies by tier
- Running out of credits means buying more rather than waiting for a reset
Pricing, plan by plan
Streak
Free- FreeFree
- Basic CRM
- Pipeline management
- Professional$10/month
- Everything in Free
- Email tracking
- Automation
- Business$50/month
- Everything in Professional
- Advanced features
Apollo.io
Free- FreeFree
- Basic contact search
- Limited searches
- Starter$49/month
- Everything in Free
- Advanced search
- Email finder
- Professional$149/month
- Everything in Starter
- Automation
- Advanced analytics
Which should you pick?
Choose Streak if
- You need pipeline management.
- You want to start without paying.
- You also want email tracking.
Choose Apollo.io if
- You need contact database.
- You want to start without paying.
- You also want email finder.
Questions people ask
- Is Streak or Apollo.io better?
- Neither clearly leads. Streak starts at Free and Apollo.io at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Streak or Apollo.io?
- Streak starts at Free and Apollo.io at Free.
- Does Streak or Apollo.io run on more platforms?
- Both run on Web, so platform support will not decide this one for you.
- Can I use Streak for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is Streak best used for?
- Streak is most often used for managing sales pipelines directly inside gmail, tracking email opens and running mail merges from an inbox. Of those, managing sales pipelines directly inside gmail and tracking email opens and running mail merges from an inbox are not what Apollo.io is typically brought in for.
- What can Streak do that Apollo.io cannot?
- Streak covers Pipeline management, Email tracking, Document tracking, Live engagement metrics. Apollo.io covers Contact database, Email finder, Lead search, Engagement tracking. Both handle Automation, Gmail, Outlook, Slack.