Softwr

Software · head to head

Redfin vs Lofty

R

Redfin

Software

We pair local Redfin agents with powerful technology to help you buy, sell, or rent

From
On request
Rated
-
L

Lofty

Software

AI-powered real estate CRM

From
On request
Rated
-

The short version

  • Each has a real cost: Redfin listing fee is 1% of the sale price, and the mortgage savings claim of up to $12,000 requires financing through partner Rocket Mortgage rather than applying to all sellers; Lofty add-on products like the Home Evaluation Page carry a separate $70 per month charge on top of the core CRM subscription

Where they differ

Only the attributes on which Redfin and Lofty actually diverge.

Attributes where Redfin and Lofty differ
AttributeRedfinLofty

Identical on both: starting price (On request), pricing model (subscription), free tier (No), platforms (Web), user rating (Not yet rated), category (Unknown).

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Redfin

  • Listing fee is 1% of the sale price, and the mortgage savings claim of up to $12,000 requires financing through partner Rocket Mortgage rather than applying to all sellers
  • Same-day on-demand home tours and 3D walkthroughs are offered through Redfin's own agents and app, not through third-party agents on the platform

Lofty

  • Add-on products like the Home Evaluation Page carry a separate $70 per month charge on top of the core CRM subscription

Pricing, plan by plan

Redfin

On request

No published plan breakdown. See the Redfin review.

Lofty

On request

No published plan breakdown. See the Lofty review.

Which should you pick?

Choose Redfin if

Nothing in the data separates Redfin from Lofty on the points above - pick on price and on how each one feels to use.

Choose Lofty if

Nothing in the data separates Lofty from Redfin on the points above - pick on price and on how each one feels to use.

Questions people ask

Is Redfin or Lofty better?
Neither clearly leads. Redfin starts at On request and Lofty at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Redfin or Lofty?
Redfin starts at On request and Lofty at On request.
Does Redfin or Lofty run on more platforms?
Both run on Web, so platform support will not decide this one for you.

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