Software · head to head
Facebook Fundraisers vs Apptio Monetize

Apptio Monetize
Software
Cloud-based fundraising and grant management
- From
- On request
- Rated
- -
The short version
- Only Facebook Fundraisers has a free tier, so it costs nothing to try first.
- They diverge on capability: Facebook Fundraisers covers Campaign creation, Apptio Monetize covers Grant tracking.
Where they differ
Only the attributes on which Facebook Fundraisers and Apptio Monetize actually diverge.
| Attribute | Facebook Fundraisers | Apptio Monetize |
|---|---|---|
| Starting price | Free | On request |
| Pricing model | Unknown | subscription |
| Free tier | Yes | No |
| Platforms | Web, iOS, Android | Web, Desktop |
| Founded | 2004 | 2007 |
Identical on both: user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Facebook Fundraisers
- Campaign creation
- Donation collection
- Social sharing
- Donation tracking
- Team fundraising
- Facebook Pages
- Messenger
Only in Apptio Monetize
- Grant tracking
- Donor management
- Campaign management
- Advanced analytics
- QuickBooks
- Salesforce
- Tableau
- Power BI
Both cover
- Web support
What people use each for
The jobs each tool is most often brought in to do.
Facebook Fundraisers
- Business operations
- Productivity
- Automation
Apptio Monetize
- Business operations
- Productivity
- Automation
Both are used for business operations, productivity, automation, on those jobs the choice comes down to price and fit rather than capability.
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Facebook Fundraisers
- No donor email collection unless donor explicitly opts in, limiting donor stewardship and relationship-building
- Slow payouts of 15-45 days for enrolled nonprofits, up to 90 days for unenrolled organizations
- No recurring giving option after discontinuation in 2023, limiting lifetime donor value
- Limited customization and branding control compared to dedicated fundraising platforms
- Not available in European Economic Area countries as of July 1, 2024
Apptio Monetize
Nothing recorded yet. See the Apptio Monetize review.
Pricing, plan by plan
Facebook Fundraisers
Free- Standard$undefined/mo
- Donation collection
- Birthday fundraisers
- Matching donations on Instagram
Apptio Monetize
On request- Starter$120/month
- Grant tracking
- Donor management
- EnterpriseFree
- Advanced analytics
- Multi-channel fundraising
Which should you pick?
Choose Facebook Fundraisers if
- You need campaign creation.
- You want to start without paying.
- You work on Web, iOS, Android.
- You also want donation collection.
Choose Apptio Monetize if
- You need grant tracking.
- You work on Web, Desktop.
- You also want donor management.
Questions people ask
- Is Facebook Fundraisers or Apptio Monetize better?
- Neither clearly leads. Facebook Fundraisers starts at Free and Apptio Monetize at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Facebook Fundraisers or Apptio Monetize?
- Facebook Fundraisers has a free tier; the other does not. Paid plans start at Free for Facebook Fundraisers and On request for Apptio Monetize.
- Does Facebook Fundraisers or Apptio Monetize run on more platforms?
- Facebook Fundraisers runs on Web, iOS, Android. Apptio Monetize runs on Web, Desktop.
- Can I use Facebook Fundraisers for free?
- Yes. Facebook Fundraisers has a free tier, so you can try it without paying. Apptio Monetize starts at On request.
- What is Facebook Fundraisers best used for?
- Facebook Fundraisers is most often used for business operations, productivity, automation.
- What can Facebook Fundraisers do that Apptio Monetize cannot?
- Facebook Fundraisers covers Campaign creation, Donation collection, Social sharing, Donation tracking. Apptio Monetize covers Grant tracking, Donor management, Campaign management, Advanced analytics. Both handle Web support.
Answered from the vendors’ own pages
Facebook Fundraisers: Are there any fees for Facebook Fundraisers for nonprofits?
Meta covers payment processing fees for 501(c)(3) nonprofits in the US, UK, Canada, and Australia. However, PayPal Giving Fund, which processes all donations, applies 1.99% + $0.49 per donation in the US. For eligible nonprofits, Meta covers these fees, so the nonprofit keeps 100% of donations.
SourceFacebook Fundraisers: When will I receive my donations?
Enrolled nonprofits receive donations within 15-45 days. Unenrolled organizations wait up to 90 days. Payouts go through PayPal Giving Fund.
SourceFacebook Fundraisers: Can I collect donor email addresses?
No. Facebook only provides the donor's name and donation amount unless the donor explicitly opts in to share their email during the donation process.
SourceFacebook Fundraisers: Does Facebook Fundraisers support recurring monthly donations?
No. Native recurring giving was discontinued in October 2023. Donors can only make one-time contributions.
SourceFacebook Fundraisers: What platforms can I use to fundraise on?
Facebook Fundraisers are available on Facebook Pages, Instagram, and WhatsApp for verified 501(c)(3) nonprofits in the US, UK, Canada, and Australia. Donors can contribute via donation buttons on posts, stories, live streams, and matching donation features on Instagram.
SourceRelated pages
More on Facebook Fundraisers
More on Apptio Monetize
Keep looking
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