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Marketing & Analytics · head to head

Simple Analytics vs Adverity

Simple Analytics logo

Simple Analytics

Marketing & Analytics

Privacy-friendly analytics without cookies

From
$20/month
Rated
-
Adverity logo

Adverity

Marketing & Analytics

Marketing intelligence platform for data-driven organizations

From
$999/month
Rated
-

The short version

  • Each has a real cost: Simple Analytics the free plan requires a Simple Analytics badge on your site and is limited to 1 user, 5 websites and 30 days of history; Adverity no published pricing and no tiers; every quote is bespoke, which the vendor states plainly
  • They diverge on capability: Simple Analytics covers Page view tracking, Adverity covers Data aggregation.

Where they differ

Only the attributes on which Simple Analytics and Adverity actually diverge.

Attributes where Simple Analytics and Adverity differ
AttributeSimple AnalyticsAdverity
Starting price$20/month$999/month
PlatformsWebWeb, Api, Mobile
Founded20162014

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (Marketing & Analytics).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Simple Analytics

  • Page view tracking
  • Goal tracking
  • Real-time analytics
  • Privacy-focused
  • Cloud deployment
  • Web support
  • English language support

Only in Adverity

  • Data aggregation
  • Custom dashboards
  • Advanced analytics
  • Predictive insights
  • Automated alerts
  • Report scheduling
  • Data quality rules
  • Attribution modeling

Both cover

  • GDPR compliant

What people use each for

The jobs each tool is most often brought in to do.

Simple Analytics

  • Cookie-free website analytics that avoids a consent bannernot Adverity
  • Keeping visitor data hosted in the EU for GDPR purposesnot Adverity
  • Replacing or running alongside Google Analytics with a single-page dashboardnot Adverity

Adverity

  • Consolidating marketing data from many advertising platformsnot Simple Analytics
  • Transforming and harmonising campaign data across sourcesnot Simple Analytics
  • Monitoring data quality before it reaches reportingnot Simple Analytics
  • Feeding a BI tool or warehouse with marketing datanot Simple Analytics

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Simple Analytics

  • The free plan requires a Simple Analytics badge on your site and is limited to 1 user, 5 websites and 30 days of history
  • Data older than 30 days is automatically deleted on the free plan
  • The paid plan starts at $20 per month for 100,000 pageviews and includes only 1 user, with each extra user costing another $20 per month
  • Single Sign-On, role-based access, SOC 2 documentation, an SLA and raw data export are Enterprise features quoted only by demo request
  • On yearly plans, exceeding your estimated limit gives you one week to raise it before Simple Analytics raises it for you
  • Paying by Bitcoin adds 10% and is only offered on yearly billing
  • Bank transfer is only available for bills from $500 and adds 10% in banking and service fees
  • Unlimited pageviews on the free plan are subject to a fair use policy rather than a stated number

Adverity

  • No published pricing and no tiers; every quote is bespoke, which the vendor states plainly
  • An ETL and data layer rather than a reporting tool, so it needs a BI destination alongside it

Pricing, plan by plan

Simple Analytics

$20/month
  • Standard$20/month
    • Up to 100k page views
    • Real-time analytics

Adverity

$999/month
  • Starter$999/month
    • Up to 10 data sources
    • Custom dashboards
    • Basic integrations
  • Professional$2499/month
    • Unlimited data sources
    • Advanced analytics
    • Premium integrations
  • Enterprise$undefined/month
    • Custom implementation
    • Dedicated team
    • Advanced security

Which should you pick?

Choose Simple Analytics if

  • You need page view tracking.
  • You also want goal tracking.

Choose Adverity if

  • You need data aggregation.
  • You work on Web, Api, Mobile.
  • You also want custom dashboards.

Questions people ask

Is Simple Analytics or Adverity better?
Neither clearly leads. Simple Analytics starts at $20/month and Adverity at $999/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Simple Analytics or Adverity?
Simple Analytics starts at $20/month and Adverity at $999/month.
Does Simple Analytics or Adverity run on more platforms?
Simple Analytics runs on Web. Adverity runs on Web, Api, Mobile.
What is Simple Analytics best used for?
Simple Analytics is most often used for cookie-free website analytics that avoids a consent banner, keeping visitor data hosted in the eu for gdpr purposes, replacing or running alongside google analytics with a single-page dashboard. Of those, cookie-free website analytics that avoids a consent banner and keeping visitor data hosted in the eu for gdpr purposes are not what Adverity is typically brought in for.
What can Simple Analytics do that Adverity cannot?
Simple Analytics covers Page view tracking, Goal tracking, Real-time analytics, Privacy-focused. Adverity covers Data aggregation, Custom dashboards, Advanced analytics, Predictive insights. Both handle GDPR compliant.

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