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Software · head to head

Metabase vs Looker

Metabase logo

Metabase

Software

Fast analytics with the friendly UX

From
Free
Rated
-
Looker logo

Looker

Software

Modern business intelligence platform by Google

From
On request
Rated
-

The short version

  • Only Metabase has a free tier, so it costs nothing to try first.
  • Each has a real cost: Metabase row and column level permissions and SSO available only in Pro tier and above; Looker requires annual commitment with no month-to-month billing option
  • They diverge on capability: Metabase covers No-code Query Builder, Looker covers LookML Data Modeling.

Where they differ

Only the attributes on which Metabase and Looker actually diverge.

Attributes where Metabase and Looker differ
AttributeMetabaseLooker
Starting priceFreeOn request
Free tierYesNo
PlatformsWeb, Self-hosted cloudWeb, Cloud (Google Cloud Platform)
Founded20142008

Identical on both: pricing model (Unknown), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Metabase

  • No-code Query Builder
  • SQL Editor
  • Interactive Dashboards
  • Alerts
  • Embedding
  • MongoDB
  • Self-hosted support
  • Cloud support

Only in Looker

  • LookML Data Modeling
  • Embedded Analytics
  • API Access
  • Version Control
  • Data Actions
  • Salesforce
  • Mobile support
  • Api support

Both cover

  • PostgreSQL
  • MySQL
  • BigQuery
  • Snowflake
  • Redshift
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Metabase

  • Business intelligence and data exploration for non-technical usersnot Looker
  • Embedded analytics for SaaS applicationsnot Looker
  • Self-service reporting and dashboard creationnot Looker
  • Integration with 40+ data sources including cloud warehousesnot Looker

Looker

  • Business intelligence and interactive dashboards for data-driven decision makingnot Metabase
  • Embedded analytics for integrating BI capabilities into third-party applicationsnot Metabase

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Metabase

  • Row and column level permissions and SSO available only in Pro tier and above
  • Advanced analytics features like multi-tenant embedded analytics require Pro tier or higher
  • AI-powered features incur additional usage-based costs: $3.75 per 1M tokens
  • Self-hosted deployment on Free/Open Source tier requires infrastructure management

Looker

  • Requires annual commitment with no month-to-month billing option
  • Conversational analytics will incur token overage charges ($3.00 per 1M input tokens, $20.00 per 1M output tokens) after October 1, 2026

Pricing, plan by plan

Metabase

Free

No published plan breakdown. See the Metabase review.

Looker

On request

No published plan breakdown. See the Looker review.

Which should you pick?

Choose Metabase if

  • You need no-code query builder.
  • You want to start without paying.
  • You work on Web, Self-hosted cloud.
  • You also want sql editor.

Choose Looker if

  • You need lookml data modeling.
  • You work on Web, Cloud (Google Cloud Platform).
  • You also want embedded analytics.

Questions people ask

Is Metabase or Looker better?
Neither clearly leads. Metabase starts at Free and Looker at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Metabase or Looker?
Metabase has a free tier; the other does not. Paid plans start at Free for Metabase and On request for Looker.
Does Metabase or Looker run on more platforms?
Metabase runs on Web, Self-hosted cloud. Looker runs on Web, Cloud (Google Cloud Platform).
Can I use Metabase for free?
Yes. Metabase has a free tier, so you can try it without paying. Looker starts at On request.
What is Metabase best used for?
Metabase is most often used for business intelligence and data exploration for non-technical users, embedded analytics for saas applications, self-service reporting and dashboard creation, integration with 40+ data sources including cloud warehouses. Of those, business intelligence and data exploration for non-technical users and embedded analytics for saas applications are not what Looker is typically brought in for.
What can Metabase do that Looker cannot?
Metabase covers No-code Query Builder, SQL Editor, Interactive Dashboards, Alerts. Looker covers LookML Data Modeling, Embedded Analytics, API Access, Version Control. Both handle PostgreSQL, MySQL, BigQuery, Snowflake.

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