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News & Media · head to head

Ghost CMS vs Postmark

Ghost CMS logo

Ghost CMS

News & Media

Modern platform for professional publishing

From
Free
Rated
-
Full reviewWebsite
Postmark logo

Postmark

Marketing

No hidden fees, no guesswork. Just the features you need, at a price that makes sense

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Ghost CMS ghost Pro plans cap members, at 1,000 on both Starter and Publisher and 10,000 on Business; Postmark free tier caps at 100 emails per month with no overages allowed

Where they differ

Only the attributes on which Ghost CMS and Postmark actually diverge.

Attributes where Ghost CMS and Postmark differ
AttributeGhost CMSPostmark
PlatformsWeb, Self-hostedWeb
CategoryNews & MediaMarketing
Founded2013Unknown

Identical on both: starting price (Free), pricing model (freemium), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Ghost CMS

  • Publishing platform
  • Email newsletters
  • Membership management
  • Analytics
  • Paywall support
  • SEO optimization
  • Media library
  • API access

Only in Postmark

Nothing recorded that Ghost CMS does not also cover.

What people use each for

The jobs each tool is most often brought in to do.

Ghost CMS

  • Running a publication or newsletter with paid subscriptionsnot Postmark
  • Self hosting a headless or full stack publishing platformnot Postmark

Postmark

No use cases recorded yet. See the Postmark review.

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Ghost CMS

  • Ghost Pro plans cap members, at 1,000 on both Starter and Publisher and 10,000 on Business
  • Staff users are limited to 1 on Starter and 3 on Publisher
  • Custom themes and integrations require the Publisher plan at $29 a month billed yearly
  • The jump to 10,000 members is the $199 a month Business plan, with nothing between
  • Self hosting is free but installing under a subdirectory needs a custom reverse proxy that Ghost does not officially support

Postmark

  • Free tier caps at 100 emails per month with no overages allowed
  • Basic plan ($15/mo) includes 10,000 emails then charges $1.80 per 1,000 extra; Pro and Platform tiers have their own lower per-1,000 overage rates ($1.30 and $1.20), so cost scales per email beyond the included volume
  • Custom high-volume pricing above the published tiers requires contacting sales

Pricing, plan by plan

Ghost CMS

Free
  • Free Self-HostedFree
    • Open source
    • Self-hosted
    • Basic features
  • Creator$29/month
    • Email newsletters
    • Memberships
    • Analytics
  • Business$99/month
    • Advanced analytics
    • Priority support
    • Custom integrations

Postmark

Free

No published plan breakdown. See the Postmark review.

Which should you pick?

Choose Ghost CMS if

  • You need publishing platform.
  • You want to start without paying.
  • You work on Web, Self-hosted.
  • You also want email newsletters.
Ghost CMS review

Choose Postmark if

  • You want to start without paying.
Postmark review

Questions people ask

Is Ghost CMS or Postmark better?
Neither clearly leads. Ghost CMS starts at Free and Postmark at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Ghost CMS or Postmark?
Ghost CMS starts at Free and Postmark at Free.
Does Ghost CMS or Postmark run on more platforms?
Ghost CMS runs on Web, Self-hosted. Postmark runs on Web.
Can I use Ghost CMS for free?
Both have a free tier, so you can try either at no cost before committing.
What is Ghost CMS best used for?
Ghost CMS is most often used for running a publication or newsletter with paid subscriptions, self hosting a headless or full stack publishing platform. Of those, running a publication or newsletter with paid subscriptions and self hosting a headless or full stack publishing platform are not what Postmark is typically brought in for.
What can Ghost CMS do that Postmark cannot?
Ghost CMS covers Publishing platform, Email newsletters, Membership management, Analytics.
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