Logging · head to head
Elastic APM vs Loggly
The short version
- Each has a real cost: Elastic APM pricing is not published on the product page; cost follows the underlying Elastic deployment rather than being quoted per host or per service; Loggly the free Lite plan caps ingest at 200 MB per day with 7 day retention
- They diverge on capability: Elastic APM covers Performance monitoring, Loggly covers Log aggregation.
- Prices and features above were last checked on 30 August 2026.
Where they differ
Only the attributes on which Elastic APM and Loggly actually diverge.
| Attribute | Elastic APM | Loggly |
|---|---|---|
| Pricing model | open-source | usage-based |
| Founded | 2011 | 2009 |
Identical on both: starting price (Free), free tier (Yes), platforms (Web, Api), user rating (Not yet rated), category (Logging).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Elastic APM
- Performance monitoring
- Error tracking
- Transaction tracing
- Custom metrics
Only in Loggly
- Log aggregation
- Real-time search
- Custom dashboards
- Alert management
Both cover
- API
- Webhooks
- REST
- Web support
- Api support
What people use each for
The jobs each tool is most often brought in to do.
Elastic APM
- Distributed tracing across microservicesnot Loggly
- Auto-instrumenting Java, .NET, Python, Go, Node.js, Ruby, PHP and C++ servicesnot Loggly
- OpenTelemetry-native collection through the Elastic distributionsnot Loggly
- Correlating latency and errors with machine learningnot Loggly
- Monitoring LLM calls alongside application tracesnot Loggly
Loggly
- Cloud-hosted log aggregation for small and mid-sized engineering teamsnot Elastic APM
- Alerting on log patterns via email, webhook, PagerDuty or Slacknot Elastic APM
- Log analysis alongside SolarWinds infrastructure and application monitoringnot Elastic APM
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Elastic APM
- Pricing is not published on the product page; cost follows the underlying Elastic deployment rather than being quoted per host or per service
- Self-managed deployment means running and scaling Elasticsearch yourself
- Serverless does not carry every capability the hosted option does
Loggly
- The free Lite plan caps ingest at 200 MB per day with 7 day retention
- API access and archiving to Amazon S3 start on the Pro plan at $159 per month billed annually
- Federated identity management is an Enterprise feature, starting at $279 per month billed annually
- The Standard plan at $79 per month is limited to 1 GB per day and 3 source groups
- Maximum retention is 90 days and only on Enterprise; Standard is fixed at 15 days
Pricing, plan by plan
Elastic APM
Free- FreeFree
- Performance monitoring
- Error tracking
- Transaction tracing
Loggly
Free- FreeFree
- Log aggregation
- Real-time search
- Custom dashboards
Which should you pick?
Choose Elastic APM if
- You need performance monitoring.
- You want to start without paying.
- You work on Web, Api.
- You also want error tracking.
Choose Loggly if
- You need log aggregation.
- You want to start without paying.
- You work on Web, Api.
- You also want real-time search.
Questions people ask
- Is Elastic APM or Loggly better?
- Neither clearly leads. Elastic APM starts at Free and Loggly at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Elastic APM or Loggly?
- Elastic APM starts at Free and Loggly at Free.
- Does Elastic APM or Loggly run on more platforms?
- Both run on Web, Api, so platform support will not decide this one for you.
- Can I use Elastic APM for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is Elastic APM best used for?
- Elastic APM is most often used for distributed tracing across microservices, auto-instrumenting java, .net, python, go, node.js, ruby, php and c++ services, opentelemetry-native collection through the elastic distributions, correlating latency and errors with machine learning. Of those, distributed tracing across microservices and auto-instrumenting java, .net, python, go, node.js, ruby, php and c++ services are not what Loggly is typically brought in for.
- What can Elastic APM do that Loggly cannot?
- Elastic APM covers Performance monitoring, Error tracking, Transaction tracing, Custom metrics. Loggly covers Log aggregation, Real-time search, Custom dashboards, Alert management. Both handle API, Webhooks, REST, Web support.
Answered from the vendors’ own pages
Elastic APM: Is Elastic APM pricing published?
Elastic APM pricing is not published on the product page. Pricing is available through the main Elastic pricing page or by contacting Elastic sales directly.
SourceElastic APM: Does Elastic APM offer a free trial?
Yes. Elastic APM offers a free trial through Elastic Cloud Serverless registration. A guided demo is also available in the Elastic demo gallery.
SourceElastic APM: What deployment options are available for Elastic APM?
Elastic APM can be deployed on Elastic Cloud Serverless (zero operational overhead), Elastic Cloud Hosted (deploy on any cloud), or self-managed Elasticsearch.
SourceRelated pages
More on Elastic APM
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- Loggly vs Grafana Loki
- Loggly vs Dynatrace
- Loggly vs AppDynamics
- Loggly vs Retrace
- Loggly vs Cronitor
- Loggly vs InfluxDB
- Loggly vs Checkly
- Loggly vs CloudWatch
- Loggly vs Airbrake
- Loggly vs Better Stack
- Loggly vs Bugsnag
- Loggly vs Fluent Bit
- Loggly vs Graylog
- Loggly vs Dynatrace Logs
- Loggly vs Fluentd
- Loggly vs Elastic Stack
- Loggly vs Sumo Logic
- Loggly vs Splunk Cloud
- Loggly vs FireHydrant
- Loggly vs Rootly
- Loggly vs Axiom
- Loggly vs Uptime.com
- Loggly vs Vector
- Loggly vs ELK Stack
- Loggly vs Filebeat


