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Arduino Cloud vs OpenLink Endur

Arduino Cloud logo

Arduino Cloud

Software

Cloud platform for Arduino IoT devices and applications

From
Free
Rated
-
Full reviewWebsite
OpenLink Endur logo

OpenLink Endur

Software

Enterprise trading and risk management

From
On request
Rated
-
Full reviewWebsite

The short version

  • Only Arduino Cloud has a free tier, so it costs nothing to try first.
  • Each has a real cost: Arduino Cloud the free plan allows 2 connected devices, 5 variables each and one day of data retention; OpenLink Endur openLink Endur (an ETRM/CTRM platform, now part of ION Group's OpenLink brand) is sold only through named enterprise license agreements with individual utilities and trading firms, confirmed by a chain of dated press releases announcing signed licenses (DTE Energy, Barclays Capital, RWE Trading Americas, Petrobras and others), none of which disclose a price; ION's current careers pages still list dedicated Endur and Findur implementation consultant roles, confirming the product line is separate from and sold alongside sibling products IRM, RightAngle and dbcSMARTsoft rather than as one unified suite (archived press release, 16 April 2015)
  • They diverge on capability: Arduino Cloud covers Device Connectivity, OpenLink Endur covers Deal capture.

Where they differ

Only the attributes on which Arduino Cloud and OpenLink Endur actually diverge.

Attributes where Arduino Cloud and OpenLink Endur differ
AttributeArduino CloudOpenLink Endur
Starting priceFreeOn request
Pricing modelsubscriptionquote
Free tierYesNo
PlatformsArduino devices, Cloud, Mobile app, Web dashboardDesktop, Web, Api
Founded20051999

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Arduino Cloud

  • Device Connectivity
  • Cloud Storage
  • Real-Time Sync
  • Security
  • Arduino IDE
  • Mobile app
  • REST API
  • Integration services

Only in OpenLink Endur

  • Deal capture
  • Position management
  • Risk analytics
  • Credit management
  • Logistics
  • Settlement
  • Accounting integration
  • Regulatory compliance

What people use each for

The jobs each tool is most often brought in to do.

Arduino Cloud

  • Connecting Arduino boards to a cloud dashboardnot OpenLink Endur
  • Over-the-air firmware updates to deployed devicesnot OpenLink Endur
  • Logging sensor data and charting it over timenot OpenLink Endur
  • Triggering notifications from device thresholdsnot OpenLink Endur
  • Classroom IoT projects on the School plannot OpenLink Endur

OpenLink Endur

  • Energy tradingnot Arduino Cloud
  • Risk managementnot Arduino Cloud
  • Commodity logisticsnot Arduino Cloud
  • Regulatory compliancenot Arduino Cloud
  • Settlementnot Arduino Cloud

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Arduino Cloud

  • The free plan allows 2 connected devices, 5 variables each and one day of data retention
  • Free accounts are limited to 25 compilations a day and 10 trigger notifications a day
  • The Maker plan at $72 a year lifts devices to 25 and retention to 3 months, still for a single user
  • Team pricing jumps to $1,000 a year
  • Two years of data retention and unlimited ingestion require Enterprise

OpenLink Endur

  • OpenLink Endur (an ETRM/CTRM platform, now part of ION Group's OpenLink brand) is sold only through named enterprise license agreements with individual utilities and trading firms, confirmed by a chain of dated press releases announcing signed licenses (DTE Energy, Barclays Capital, RWE Trading Americas, Petrobras and others), none of which disclose a price; ION's current careers pages still list dedicated Endur and Findur implementation consultant roles, confirming the product line is separate from and sold alongside sibling products IRM, RightAngle and dbcSMARTsoft rather than as one unified suite (archived press release, 16 April 2015)

Pricing, plan by plan

Arduino Cloud

Free
  • MakerFree
    • 2 devices
    • Basic features
    • Cloud access
  • Maker Plus$7/month
    • Up to 10 devices
    • Advanced features
    • Better storage

OpenLink Endur

On request
  • Trading$undefined/custom
    • Deal capture
    • Position management
    • P&L analytics
  • Risk$undefined/custom
    • VaR and PaR
    • Credit risk
    • Limit monitoring
  • Enterprise$undefined/custom
    • Full ETRM suite
    • Multi-commodity
    • Global support

Which should you pick?

Choose Arduino Cloud if

  • You need device connectivity.
  • You want to start without paying.
  • You work on Arduino devices, Cloud, Mobile app, Web dashboard.
  • You also want cloud storage.
Arduino Cloud review

Choose OpenLink Endur if

  • You need deal capture.
  • You work on Desktop, Web, Api.
  • You also want position management.
OpenLink Endur review

Questions people ask

Is Arduino Cloud or OpenLink Endur better?
Neither clearly leads. Arduino Cloud starts at Free and OpenLink Endur at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Arduino Cloud or OpenLink Endur?
Arduino Cloud has a free tier; the other does not. Paid plans start at Free for Arduino Cloud and On request for OpenLink Endur.
Does Arduino Cloud or OpenLink Endur run on more platforms?
Arduino Cloud runs on Arduino devices, Cloud, Mobile app, Web dashboard. OpenLink Endur runs on Desktop, Web, Api.
Can I use Arduino Cloud for free?
Yes. Arduino Cloud has a free tier, so you can try it without paying. OpenLink Endur starts at On request.
What is Arduino Cloud best used for?
Arduino Cloud is most often used for connecting arduino boards to a cloud dashboard, over-the-air firmware updates to deployed devices, logging sensor data and charting it over time, triggering notifications from device thresholds. Of those, connecting arduino boards to a cloud dashboard and over-the-air firmware updates to deployed devices are not what OpenLink Endur is typically brought in for.
What can Arduino Cloud do that OpenLink Endur cannot?
Arduino Cloud covers Device Connectivity, Cloud Storage, Real-Time Sync, Security. OpenLink Endur covers Deal capture, Position management, Risk analytics, Credit management.
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