Software · head to head
Arduino Cloud vs Bidgely UtilityAI

Arduino Cloud
Software
Cloud platform for Arduino IoT devices and applications
- From
- Free
- Rated
- -

Bidgely UtilityAI
Software
AI-powered energy disaggregation and customer engagement
- From
- On request
- Rated
- -
The short version
- Only Arduino Cloud has a free tier, so it costs nothing to try first.
- Each has a real cost: Arduino Cloud the free plan allows 2 connected devices, 5 variables each and one day of data retention; Bidgely UtilityAI sold to utilities rather than to energy consumers, so an individual cannot buy it
- They diverge on capability: Arduino Cloud covers Device Connectivity, Bidgely UtilityAI covers Energy disaggregation.
Where they differ
Only the attributes on which Arduino Cloud and Bidgely UtilityAI actually diverge.
| Attribute | Arduino Cloud | Bidgely UtilityAI |
|---|---|---|
| Starting price | Free | On request |
| Pricing model | subscription | quote |
| Free tier | Yes | No |
| Platforms | Arduino devices, Cloud, Mobile app, Web dashboard | Web, Mobile, Api |
| Founded | 2005 | 2011 |
Identical on both: user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Arduino Cloud
- Device Connectivity
- Cloud Storage
- Real-Time Sync
- Security
- Arduino IDE
- Mobile app
- REST API
- Integration services
Only in Bidgely UtilityAI
- Energy disaggregation
- AI-powered analytics
- Personalized recommendations
- Customer segmentation
- Home energy reports
- Program enrollment
- Mobile app platform
- Behavioral insights
What people use each for
The jobs each tool is most often brought in to do.
Arduino Cloud
- Connecting Arduino boards to a cloud dashboardnot Bidgely UtilityAI
- Over-the-air firmware updates to deployed devicesnot Bidgely UtilityAI
- Logging sensor data and charting it over timenot Bidgely UtilityAI
- Triggering notifications from device thresholdsnot Bidgely UtilityAI
- Classroom IoT projects on the School plannot Bidgely UtilityAI
Bidgely UtilityAI
- Disaggregating household energy use to appliance level from meter datanot Arduino Cloud
- Targeting energy efficiency programmes at the right customersnot Arduino Cloud
- Detecting EV ownership for utility programmesnot Arduino Cloud
- Demand response and load flexibility planningnot Arduino Cloud
- Identifying customers for affordability programmesnot Arduino Cloud
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Arduino Cloud
- The free plan allows 2 connected devices, 5 variables each and one day of data retention
- Free accounts are limited to 25 compilations a day and 10 trigger notifications a day
- The Maker plan at $72 a year lifts devices to 25 and retention to 3 months, still for a single user
- Team pricing jumps to $1,000 a year
- Two years of data retention and unlimited ingestion require Enterprise
Bidgely UtilityAI
- Sold to utilities rather than to energy consumers, so an individual cannot buy it
- Pricing is not published
- Value depends on access to meter data, so it needs the utility's own data pipeline
Pricing, plan by plan
Arduino Cloud
Free- MakerFree
- 2 devices
- Basic features
- Cloud access
- Maker Plus$7/month
- Up to 10 devices
- Advanced features
- Better storage
Bidgely UtilityAI
On requestNo published plan breakdown. See the Bidgely UtilityAI review.
Which should you pick?
Choose Arduino Cloud if
- You need device connectivity.
- You want to start without paying.
- You work on Arduino devices, Cloud, Mobile app, Web dashboard.
- You also want cloud storage.
Choose Bidgely UtilityAI if
- You need energy disaggregation.
- You work on Web, Mobile, Api.
- You also want ai-powered analytics.
Questions people ask
- Is Arduino Cloud or Bidgely UtilityAI better?
- Neither clearly leads. Arduino Cloud starts at Free and Bidgely UtilityAI at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Arduino Cloud or Bidgely UtilityAI?
- Arduino Cloud has a free tier; the other does not. Paid plans start at Free for Arduino Cloud and On request for Bidgely UtilityAI.
- Does Arduino Cloud or Bidgely UtilityAI run on more platforms?
- Arduino Cloud runs on Arduino devices, Cloud, Mobile app, Web dashboard. Bidgely UtilityAI runs on Web, Mobile, Api.
- Can I use Arduino Cloud for free?
- Yes. Arduino Cloud has a free tier, so you can try it without paying. Bidgely UtilityAI starts at On request.
- What is Arduino Cloud best used for?
- Arduino Cloud is most often used for connecting arduino boards to a cloud dashboard, over-the-air firmware updates to deployed devices, logging sensor data and charting it over time, triggering notifications from device thresholds. Of those, connecting arduino boards to a cloud dashboard and over-the-air firmware updates to deployed devices are not what Bidgely UtilityAI is typically brought in for.
- What can Arduino Cloud do that Bidgely UtilityAI cannot?
- Arduino Cloud covers Device Connectivity, Cloud Storage, Real-Time Sync, Security. Bidgely UtilityAI covers Energy disaggregation, AI-powered analytics, Personalized recommendations, Customer segmentation.
Related pages
More on Arduino Cloud
More on Bidgely UtilityAI
Keep looking
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- Bidgely UtilityAI vs Enphase Enlighten
- Bidgely UtilityAI vs Fronius SOLARWEB
- Bidgely UtilityAI vs Aurora Solar
- Bidgely UtilityAI vs ABB Ability
- Bidgely UtilityAI vs AutoGrid Flex
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- Bidgely UtilityAI vs GE Digital Grid Software
- Bidgely UtilityAI vs Generac Grid Services
- Bidgely UtilityAI vs Helioscope
- Bidgely UtilityAI vs HOMER Energy
- Bidgely UtilityAI vs Honeywell Building Management
- Bidgely UtilityAI vs Influx Energy Management
- Bidgely UtilityAI vs Johnson Controls Metasys
- Bidgely UtilityAI vs OpenLink Endur
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