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Software · head to head

Arduino Cloud vs Bidgely UtilityAI

Arduino Cloud logo

Arduino Cloud

Software

Cloud platform for Arduino IoT devices and applications

From
Free
Rated
-
Bidgely UtilityAI logo

Bidgely UtilityAI

Software

AI-powered energy disaggregation and customer engagement

From
On request
Rated
-

The short version

  • Only Arduino Cloud has a free tier, so it costs nothing to try first.
  • Each has a real cost: Arduino Cloud the free plan allows 2 connected devices, 5 variables each and one day of data retention; Bidgely UtilityAI sold to utilities rather than to energy consumers, so an individual cannot buy it
  • They diverge on capability: Arduino Cloud covers Device Connectivity, Bidgely UtilityAI covers Energy disaggregation.

Where they differ

Only the attributes on which Arduino Cloud and Bidgely UtilityAI actually diverge.

Attributes where Arduino Cloud and Bidgely UtilityAI differ
AttributeArduino CloudBidgely UtilityAI
Starting priceFreeOn request
Pricing modelsubscriptionquote
Free tierYesNo
PlatformsArduino devices, Cloud, Mobile app, Web dashboardWeb, Mobile, Api
Founded20052011

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Arduino Cloud

  • Device Connectivity
  • Cloud Storage
  • Real-Time Sync
  • Security
  • Arduino IDE
  • Mobile app
  • REST API
  • Integration services

Only in Bidgely UtilityAI

  • Energy disaggregation
  • AI-powered analytics
  • Personalized recommendations
  • Customer segmentation
  • Home energy reports
  • Program enrollment
  • Mobile app platform
  • Behavioral insights

What people use each for

The jobs each tool is most often brought in to do.

Arduino Cloud

  • Connecting Arduino boards to a cloud dashboardnot Bidgely UtilityAI
  • Over-the-air firmware updates to deployed devicesnot Bidgely UtilityAI
  • Logging sensor data and charting it over timenot Bidgely UtilityAI
  • Triggering notifications from device thresholdsnot Bidgely UtilityAI
  • Classroom IoT projects on the School plannot Bidgely UtilityAI

Bidgely UtilityAI

  • Disaggregating household energy use to appliance level from meter datanot Arduino Cloud
  • Targeting energy efficiency programmes at the right customersnot Arduino Cloud
  • Detecting EV ownership for utility programmesnot Arduino Cloud
  • Demand response and load flexibility planningnot Arduino Cloud
  • Identifying customers for affordability programmesnot Arduino Cloud

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Arduino Cloud

  • The free plan allows 2 connected devices, 5 variables each and one day of data retention
  • Free accounts are limited to 25 compilations a day and 10 trigger notifications a day
  • The Maker plan at $72 a year lifts devices to 25 and retention to 3 months, still for a single user
  • Team pricing jumps to $1,000 a year
  • Two years of data retention and unlimited ingestion require Enterprise

Bidgely UtilityAI

  • Sold to utilities rather than to energy consumers, so an individual cannot buy it
  • Pricing is not published
  • Value depends on access to meter data, so it needs the utility's own data pipeline

Pricing, plan by plan

Arduino Cloud

Free
  • MakerFree
    • 2 devices
    • Basic features
    • Cloud access
  • Maker Plus$7/month
    • Up to 10 devices
    • Advanced features
    • Better storage

Bidgely UtilityAI

On request

No published plan breakdown. See the Bidgely UtilityAI review.

Which should you pick?

Choose Arduino Cloud if

  • You need device connectivity.
  • You want to start without paying.
  • You work on Arduino devices, Cloud, Mobile app, Web dashboard.
  • You also want cloud storage.

Choose Bidgely UtilityAI if

  • You need energy disaggregation.
  • You work on Web, Mobile, Api.
  • You also want ai-powered analytics.

Questions people ask

Is Arduino Cloud or Bidgely UtilityAI better?
Neither clearly leads. Arduino Cloud starts at Free and Bidgely UtilityAI at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Arduino Cloud or Bidgely UtilityAI?
Arduino Cloud has a free tier; the other does not. Paid plans start at Free for Arduino Cloud and On request for Bidgely UtilityAI.
Does Arduino Cloud or Bidgely UtilityAI run on more platforms?
Arduino Cloud runs on Arduino devices, Cloud, Mobile app, Web dashboard. Bidgely UtilityAI runs on Web, Mobile, Api.
Can I use Arduino Cloud for free?
Yes. Arduino Cloud has a free tier, so you can try it without paying. Bidgely UtilityAI starts at On request.
What is Arduino Cloud best used for?
Arduino Cloud is most often used for connecting arduino boards to a cloud dashboard, over-the-air firmware updates to deployed devices, logging sensor data and charting it over time, triggering notifications from device thresholds. Of those, connecting arduino boards to a cloud dashboard and over-the-air firmware updates to deployed devices are not what Bidgely UtilityAI is typically brought in for.
What can Arduino Cloud do that Bidgely UtilityAI cannot?
Arduino Cloud covers Device Connectivity, Cloud Storage, Real-Time Sync, Security. Bidgely UtilityAI covers Energy disaggregation, AI-powered analytics, Personalized recommendations, Customer segmentation.

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