Software · head to head
Whimsical vs Attio

Attio
Software
The CRM built for the next generation of companies
- From
- $29/month
- Rated
- -
The short version
- Only Whimsical has a free tier, so it costs nothing to try first.
- Each has a real cost: Whimsical the free plan is capped at 3 team boards, 3 teams and 10 guest seats; Attio the free plan stops at 3 seats and 50,000 records
- They diverge on capability: Whimsical covers Flowcharts, Attio covers Custom data model.
Where they differ
Only the attributes on which Whimsical and Attio actually diverge.
Identical on both: pricing model (subscription), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Whimsical
- Flowcharts
- Wireframes
- Mind maps
- Sticky notes
- Docs
- Keyboard shortcuts
- Notion
- GitHub
Only in Attio
- Custom data model
- Flexible views
- Email integration
- Calendar sync
- Automations
- Mobile app
- Gmail
- Outlook
Both cover
- Real-time collaboration
- Templates
- Slack
- SOC2
- GDPR
- 2FA
What people use each for
The jobs each tool is most often brought in to do.
Whimsical
- Product planningnot Attio
- UI/UX designnot Attio
- Brainstormingnot Attio
- Process documentationnot Attio
- Project visualizationnot Attio
Attio
- Sales pipelinenot Whimsical
- Customer managementnot Whimsical
- Deal trackingnot Whimsical
- Investor relationsnot Whimsical
- Partnership managementnot Whimsical
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Whimsical
- The free plan is capped at 3 team boards, 3 teams and 10 guest seats
- File uploads are limited to 5MB per file and 1GB in total on the free plan
- Version history on the free plan goes back 7 days
- Voting, the timer, private teams, the GitHub integration, password-protected files and watermark removal all need Pro at $10 per editor per month
- SSO and SAML are Business tier only at $20 per editor per month
Attio
- The free plan stops at 3 seats and 50,000 records
- Outbound email is capped at 200 messages a month on the free plan and 1,000 on Plus
- Call Intelligence, sequences, advanced reporting and permission controls all require the Pro tier
- Custom objects are capped at 3 on free, 5 on Plus and 12 on Pro, with unlimited objects reserved for Enterprise
- File storage is capped at 50 GB on the free and Plus tiers
Pricing, plan by plan
Whimsical
Free- StarterFree
- Up to 4 boards
- Unlimited viewers
- 7-day version history
- Pro$10/month
- Unlimited boards
- Unlimited version history
- Advanced permissions
- Org$20/month
- Everything in Pro
- SSO
- User management
Attio
$29/month- Starter$29/month
- Unlimited contacts
- Custom objects
- Email sync
- Plus$59/month
- Everything in Starter
- Automations
- Custom attributes
- Pro$119/month
- Everything in Plus
- Advanced automations
- Custom branding
- Enterprise$undefined/month
- Custom contracts
- SSO
- Dedicated support
Which should you pick?
Choose Whimsical if
- You need flowcharts.
- You want to start without paying.
- You also want wireframes.
Choose Attio if
- You need custom data model.
- You work on Web, Ios, Android, Api.
- You also want flexible views.
Questions people ask
- Is Whimsical or Attio better?
- Neither clearly leads. Whimsical starts at Free and Attio at $29/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Whimsical or Attio?
- Whimsical has a free tier; the other does not. Paid plans start at Free for Whimsical and $29/month for Attio.
- Does Whimsical or Attio run on more platforms?
- Whimsical runs on Web. Attio runs on Web, Ios, Android, Api.
- Can I use Whimsical for free?
- Yes. Whimsical has a free tier, so you can try it without paying. Attio starts at $29/month.
- What is Whimsical best used for?
- Whimsical is most often used for product planning, ui/ux design, brainstorming, process documentation. Of those, product planning and ui/ux design are not what Attio is typically brought in for.
- What can Whimsical do that Attio cannot?
- Whimsical covers Flowcharts, Wireframes, Mind maps, Sticky notes. Attio covers Custom data model, Flexible views, Email integration, Calendar sync. Both handle Real-time collaboration, Templates, Slack, SOC2.

