Keap vs Clari
A comprehensive head-to-head comparison of two leading crm & sales solutions in 2026. Compare features, pricing, ratings, and more to find the right fit.
Quick Verdict
Choose Keap if you need Contact management and prefer comprehensive paid features. Choose Clari if you prioritize Forecast management and want plans starting at Contact for pricing. Clari has a higher user rating (4.5 vs 3.9).
Keap vs Clari: At a Glance
Feature Comparison: Keap vs Clari
| Feature | Keap | Clari |
|---|---|---|
| Contact management | ||
| Pipeline management | ||
| Email marketing | ||
| Marketing automation | ||
| Sales automation | ||
| Reporting | ||
| Zapier | ||
| Slack | ||
| Stripe | ||
| Google Ads | ||
| Facebook Ads | ||
| GDPR | ||
| Cloud deployment | ||
| Web support | ||
| Ios support | ||
| Forecast management | ||
| Pipeline inspection | ||
| Revenue intelligence | ||
| Deal signals | ||
| Activity capture | ||
| Salesforce | ||
| Microsoft Dynamics | ||
| HubSpot | ||
| Outreach | ||
| Gong | ||
| SOC 2 Type II | ||
| GDPR compliant | ||
| ISO 27001 |
Keap vs Clari: Pricing Breakdown
Keap Pricing
Model: tiered
- Contact management
- Email marketing
- Everything in Lite
- Sales automation
- Pipeline management
- Everything in Standard
- Advanced automation
- AI features
Clari Pricing
Model: per-user
- Forecast management
- Pipeline inspection
- Deal signals
- CRM sync
- All Professional features
- Mutual action plans
- Revenue intelligence
- Advanced analytics
Pros and Cons
Keap
Pros
- Available on 3 platforms (Web, Ios, Android)
- Rich feature set with 15+ capabilities
- Strong Contact management functionality
- Strong Pipeline management functionality
Cons
- No free plan available
- Lower user rating compared to some alternatives
- May require time to learn advanced features
Clari
Pros
- Highly rated by users (4.5/5)
- Available on 3 platforms (Web, Ios, Android)
- Rich feature set with 15+ capabilities
- Strong Forecast management functionality
- Strong Pipeline inspection functionality
Cons
- No free plan available
- May require time to learn advanced features
Who Should Use Keap vs Clari?
Choose Keap if you:
- Need Contact management
- Have a budget of $29/month+
- Work primarily on Web and Ios
- Value Pipeline management
Choose Clari if you:
- Need Forecast management
- Have a budget of Contact for pricing+
- Work primarily on Web and Ios
- Value Pipeline inspection
Frequently Asked Questions: Keap vs Clari
Is Keap better than Clari?
It depends on your needs. Keap has a 3.9/5 user rating while Clari has 4.5/5. Keap excels in Contact management and Pipeline management, while Clari stands out with Forecast management and Pipeline inspection. Consider your budget ($29/month vs Contact for pricing), platform needs, and specific feature requirements.
Which is cheaper, Keap or Clari?
Keap starts at $29/month. Clari starts at Contact for pricing. Compare the specific plan features to determine the best value for your use case.
Can I use Keap and Clari together?
While both are crm & sales tools, some teams use complementary software together. Check each product's API and integration capabilities for compatibility. However, most users find that one solution covers their core crm & sales needs.
What are the main differences between Keap and Clari?
The key differences include: pricing model (tiered vs per-user), platform support (Web, Ios, Android vs Web, Ios, Android), and feature focus. Keap emphasizes Contact management, Pipeline management, Email marketing while Clari focuses on Forecast management, Pipeline inspection, Revenue intelligence. User ratings differ slightly: 3.9 vs 4.5 out of 5.
Ready to choose?
Explore detailed reviews, user ratings, and pricing for both Keap and Clari.