Softwr

Software · head to head

ConvertKit vs Cision

ConvertKit logo

ConvertKit

Software

The creator platform for digital professionals

From
On request
Rated
-
Cision logo

Cision

Software

The complete PR and earned media platform

From
On request
Rated
-

The short version

  • They diverge on capability: ConvertKit covers Email marketing, Cision covers Media monitoring.

Where they differ

Only the attributes on which ConvertKit and Cision actually diverge.

Attributes where ConvertKit and Cision differ
AttributeConvertKitCision
PlatformsWebWeb, Ios, Android
Founded20131867

Identical on both: starting price (On request), pricing model (subscription), free tier (No), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in ConvertKit

  • Email marketing
  • Landing pages
  • Subscriber tagging
  • Automation workflows
  • Digital product sales
  • Broadcast emails
  • Subscriber segments
  • Email templates

Only in Cision

  • Media monitoring
  • PR Newswire distribution
  • Media database
  • Analytics & reporting
  • Influencer identification
  • Salesforce
  • Google Analytics
  • Microsoft 365

Both cover

  • Slack
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

ConvertKit

  • Sending newsletters and email sequences to an audiencenot Cision
  • Selling paid subscriptions and digital products to a mailing listnot Cision

Cision

  • Press release distributionnot ConvertKit
  • Media monitoringnot ConvertKit
  • PR measurementnot ConvertKit
  • Media outreachnot ConvertKit
  • Crisis communicationsnot ConvertKit

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

ConvertKit

  • The free Newsletter plan allows only one basic visual automation, so sequences beyond a single flow require paying
  • The free plan is a single user, and the Creator plan at $33 a month allows two
  • Subscriber signals, engagement analytics and paid recommendations are Pro only, at $66 a month
  • A/B testing is capped at 2 subject lines below Pro, which allows 5
  • Paid pricing is banded by subscriber count, so the published figures apply only at the smallest band

Cision

Nothing recorded yet. See the Cision review.

Pricing, plan by plan

ConvertKit

On request
  • Creator$29/month
    • Up to 10K subscribers
    • Email campaigns
    • Landing pages
  • Creator Pro$79/month
    • Unlimited subscribers
    • Advanced automation
    • Digital products

Cision

On request
  • Cision Communications CloudFree
    • Media monitoring
    • Media database
    • PR analytics
  • EnterpriseFree
    • Full platform access
    • PR Newswire distribution
    • Custom integrations

Which should you pick?

Choose ConvertKit if

  • You need email marketing.
  • You also want landing pages.

Choose Cision if

  • You need media monitoring.
  • You work on Web, Ios, Android.
  • You also want pr newswire distribution.

Questions people ask

Is ConvertKit or Cision better?
Neither clearly leads. ConvertKit starts at On request and Cision at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, ConvertKit or Cision?
ConvertKit starts at On request and Cision at On request.
Does ConvertKit or Cision run on more platforms?
ConvertKit runs on Web. Cision runs on Web, Ios, Android.
What is ConvertKit best used for?
ConvertKit is most often used for sending newsletters and email sequences to an audience, selling paid subscriptions and digital products to a mailing list. Of those, sending newsletters and email sequences to an audience and selling paid subscriptions and digital products to a mailing list are not what Cision is typically brought in for.
What can ConvertKit do that Cision cannot?
ConvertKit covers Email marketing, Landing pages, Subscriber tagging, Automation workflows. Cision covers Media monitoring, PR Newswire distribution, Media database, Analytics & reporting. Both handle Slack, Web support.

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