Event Management · head to head
Brella vs Whova
Whova
Webinar & Virtual Events
Award-winning event management app
- From
- $1500/event
- Rated
- -
The short version
- Each has a real cost: Brella limited feature set compared to full-featured event management platforms; Whova mobile app experiences slow loading and occasional crashes during large events
- They diverge on capability: Brella covers AI matchmaking, Whova covers Event mobile app.
Where they differ
Only the attributes on which Brella and Whova actually diverge.
Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Brella
- AI matchmaking
- 1:1 meeting scheduler
- Intent data
- Sponsor promotion
- Analytics dashboard
- Cvent
Only in Whova
- Event mobile app
- Agenda management
- Attendee networking
- Live polling
- Virtual sessions
- Mailchimp
Both cover
- Salesforce
- HubSpot
- Eventbrite
- Zoom
- Web support
- Ios support
- Android support
What people use each for
The jobs each tool is most often brought in to do.
Brella
- Event planning
- Ticket sales
- Attendee management
- Virtual events
- Event marketing
Whova
- Event planning
- Ticket sales
- Attendee management
- Virtual events
- Event marketing
Both are used for event planning, ticket sales, attendee management, virtual events, event marketing, on those jobs the choice comes down to price and fit rather than capability.
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Brella
- Limited feature set compared to full-featured event management platforms
- No trial version available
- English language only, no multilingual support
- Pricing not transparent; custom quotes only without public pricing
Whova
- Mobile app experiences slow loading and occasional crashes during large events
- Limited customization options to align with specific event branding needs
- Notification overload can overwhelm attendees with too many messages
- Default privacy settings include contact sharing concerns and data hosting in the US
Pricing, plan by plan
Brella
$2500/event- Essential$2500/event
- AI matchmaking
- 1:1 meetings
- Event app
- Professional$5000/event
- Advanced matching
- Sponsor features
- Analytics
- Enterprise$10000/event
- Custom development
- API access
- White-label
Whova
$1500/event- Basic$1500/event
- Event app
- Agenda builder
- Networking
- Professional$3000/event
- Virtual event support
- Gamification
- Analytics
- Enterprise$6000/event
- Custom development
- API access
- Dedicated support
Which should you pick?
Choose Whova if
- You need event mobile app.
- You work on Web, iOS, Android.
- You also want agenda management.
Questions people ask
- Is Brella or Whova better?
- Neither clearly leads. Brella starts at $2500/event and Whova at $1500/event, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Brella or Whova?
- Brella starts at $2500/event and Whova at $1500/event.
- Does Brella or Whova run on more platforms?
- Brella runs on Web. Whova runs on Web, iOS, Android.
- What is Brella best used for?
- Brella is most often used for event planning, ticket sales, attendee management, virtual events.
- What can Brella do that Whova cannot?
- Brella covers AI matchmaking, 1:1 meeting scheduler, Intent data, Sponsor promotion. Whova covers Event mobile app, Agenda management, Attendee networking, Live polling. Both handle Salesforce, HubSpot, Eventbrite, Zoom.
Answered from the vendors’ own pages
Brella: Does Brella offer a free trial?
No. Brella does not offer a trial version, so potential customers cannot test the platform before committing.
SourceWhova: How much does Whova cost?
Whova uses a quote-based pricing model. Final cost depends on event size, frequency, and features required. Contact their sales team for customized pricing.
SourceBrella: How is Brella priced?
Brella uses custom, per-attendee pricing with no publicly displayed rates. The final price depends on total attendees and consulting services selected. Third-party estimates suggest $5,000 to $25,000+ per event.
SourceWhova: Does Whova offer a free tier or trial?
Whova does not publish a permanent free plan, but offers no per-ticket registration fees for free events. A demo/trial is available by request.
SourceBrella: What languages does Brella support?
Brella currently supports English only, which may limit international organizations or multilingual attendees.
SourceWhova: What platforms does Whova support?
Whova provides native apps for iOS and Android covering 97% of mobile users, plus a web portal accessible from any device including browsers on laptops and desktops.
SourceBrella: What integrations does Brella offer?
Brella integrates with event registration platforms Eventbrite, Swoogo, and Tito; CRM platforms Salesforce Data Cloud and HubSpot CRM; WooCommerce for e-commerce; and Zapier for general automation.
SourceWhova: Does Whova integrate with other tools?
Yes, Whova integrates with Zoom, Slack, and Mailchimp through Zapier for automation, enabling seamless data flow between platforms without manual data entry.
SourceBrella: Who is Brella best suited for?
Brella is recommended for large conferences and trade shows with 5,000+ attendees, particularly those with sponsorship inventory and investor meeting requirements.
Source