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Fashion · head to head

ApparelMagic vs Optitex

ApparelMagic logo

ApparelMagic

Fashion

ERP built for fashion and apparel

From
$337/month
Rated
-
Full reviewWebsite
Optitex logo

Optitex

Fashion

2D/3D integrated design and production solutions

From
$300/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: ApparelMagic user count limits by tier: Professional plan limited to 3 users, Enterprise to 5 users; Optitex pricing is not published and requires contacting sales
  • They diverge on capability: ApparelMagic covers Order management, Optitex covers 2D pattern design.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which ApparelMagic and Optitex actually diverge.

Attributes where ApparelMagic and Optitex differ
AttributeApparelMagicOptitex
Starting price$337/month$300/month
PlatformsWebWindows
Founded20001988

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (Fashion).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in ApparelMagic

  • Order management
  • Inventory management
  • Production tracking
  • Purchasing
  • Warehouse management
  • Financial management
  • Reporting & analytics
  • B2B ecommerce portal

Only in Optitex

  • 2D pattern design
  • Automatic grading
  • 3D virtual prototyping
  • Fabric simulation
  • Marker making
  • Nest optimization
  • Avatar customization
  • Animation & rendering

What people use each for

The jobs each tool is most often brought in to do.

ApparelMagic

  • Fashion brand order management and inventory controlnot Optitex
  • Product development workflow and merchandisingnot Optitex
  • Multi-warehouse and multi-channel sales coordinationnot Optitex
  • Supply chain integration for apparel brandsnot Optitex

Optitex

  • 2D pattern making and functional grading for apparelnot ApparelMagic
  • 3D garment simulation and virtual fitnot ApparelMagic
  • Marker making and nesting to reduce fabric wastenot ApparelMagic
  • Cut planning for productionnot ApparelMagic
  • Technical design for automotive interiors and upholsterynot ApparelMagic

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

ApparelMagic

  • User count limits by tier: Professional plan limited to 3 users, Enterprise to 5 users
  • Integration limits: Professional plan supports only 3 integrations, Enterprise 5, Ultimate unlimited
  • Warehouse limits: Professional supports 3, Enterprise 5, Ultimate unlimited
  • B2B store access limited: Professional plan restricted to 1 store, Enterprise 3, Ultimate unlimited
  • Additional cost for sales representatives at $40-50 per month

Optitex

  • Pricing is not published and requires contacting sales
  • Split into separate modules, so Marker, CutPlan, Print and Cut and Fabric Management are bought alongside the core 2D and 3D pattern software

Pricing, plan by plan

ApparelMagic

$337/month
  • Professional$337/month
    • 3 users
    • 3 integrations
    • 3 warehouses
  • Enterprise$655/month
    • 5 users
    • 5 integrations
    • 5 warehouses
  • Ultimate$null/month
    • 10+ users
    • Unlimited integrations
    • Unlimited warehouses

Optitex

$300/month
  • 2D CAD$300/month
    • Pattern design
    • Grading
    • Marker making
  • 2D + 3D$500/month
    • Everything in 2D CAD
    • 3D virtual fitting
    • Fabric simulation
  • Enterprise$undefined/month
    • Full platform
    • Multi-site licensing
    • PLM integration

Which should you pick?

Choose ApparelMagic if

  • You need order management.
  • You also want inventory management.
ApparelMagic review

Choose Optitex if

  • You need 2d pattern design.
  • You work on Windows.
  • You also want automatic grading.
Optitex review

Questions people ask

Is ApparelMagic or Optitex better?
Neither clearly leads. ApparelMagic starts at $337/month and Optitex at $300/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, ApparelMagic or Optitex?
ApparelMagic starts at $337/month and Optitex at $300/month.
Does ApparelMagic or Optitex run on more platforms?
ApparelMagic runs on Web. Optitex runs on Windows.
What is ApparelMagic best used for?
ApparelMagic is most often used for fashion brand order management and inventory control, product development workflow and merchandising, multi-warehouse and multi-channel sales coordination, supply chain integration for apparel brands. Of those, fashion brand order management and inventory control and product development workflow and merchandising are not what Optitex is typically brought in for.
What can ApparelMagic do that Optitex cannot?
ApparelMagic covers Order management, Inventory management, Production tracking, Purchasing. Optitex covers 2D pattern design, Automatic grading, 3D virtual prototyping, Fabric simulation.

Answered from the vendors’ own pages

ApparelMagic: What does ApparelMagic cost?

Professional plan: $337 per month when paid annually or $356 monthly with annual commitment (3 users, 3 integrations, 3 warehouses, 1 B2B store). Enterprise: $655 annually or $691 monthly (5 users, 5 integrations, 5 warehouses, 3 B2B stores). Ultimate pricing is custom.

Source
Optitex: Why doesn't Optitex publish pricing on their website?

Optitex does not list prices publicly. The company directs customers to book a demo or contact the sales team directly to discuss solutions and receive custom quotes.

Source
ApparelMagic: Does ApparelMagic offer a money-back guarantee?

Yes, ApparelMagic offers a 30-day money-back guarantee allowing risk-free trial of any plan.

Source
Optitex: Is there a free trial available without contacting sales?

The Optitex website does not mention a self-service free trial. Interested parties must fill out a contact form or book a demo to learn about trial options and pricing.

Source
ApparelMagic: What is the cost of additional sales representatives?

Sales representatives cost $50 per month with monthly billing or $40 per month when prepaid for the contract term.

Source
Optitex: What industries does Optitex serve?

Optitex serves fashion, automotive, upholstery, and other industries. The company offers industry-specific solutions, consulting services, training, and proofs of concept.

Source
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