Software · head to head
Woopra vs Convert
The short version
- Only Woopra has a free tier, so it costs nothing to try first.
- Each has a real cost: Woopra the entry Pro plan starts at $999 per month, and no lower or free tier is published; Convert pricing is driven by monthly tested users, starting at $399 per month for 100,000 monthly tested users on Growth and $599 on Pro
- They diverge on capability: Woopra covers Real-time analytics, Convert covers A/B testing.
Where they differ
Only the attributes on which Woopra and Convert actually diverge.
Identical on both: platforms (Web), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Woopra
- Real-time analytics
- Customer tracking
- Segmentation
- Automation
- Salesforce
- HubSpot
- GDPR
Only in Convert
- A/B testing
- Multivariate testing
- Analytics
- API access
- Google Analytics
- SSL encryption
Both cover
- Cloud deployment
- Web support
- English language support
What people use each for
The jobs each tool is most often brought in to do.
Woopra
- Tracking individual customer journeys across web, app and support touchpointsnot Convert
- Product and behavioural analytics with retention and funnel reportsnot Convert
- Triggering downstream actions from customer behaviournot Convert
Convert
- A/B, split and multivariate testing on websitesnot Woopra
- Server-side experimentation and feature flaggingnot Woopra
- Personalising site content to visitor segmentsnot Woopra
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Woopra
- The entry Pro plan starts at $999 per month, and no lower or free tier is published
- Single Sign-On requires the Enterprise plan
- Data warehouse sync, data governance, organisation-level B2B tracking and the AI prediction features are Enterprise only
- Pro is capped at 50 user seats and 2 years of data retention
- Dedicated support and onboarding are Enterprise only; Pro gets online support
- Enterprise is custom priced with no published rate
Convert
- Pricing is driven by monthly tested users, starting at $399 per month for 100,000 monthly tested users on Growth and $599 on Pro
- Single Sign-On requires the Pro plan at $599 per month
- Multivariate testing, multi-page testing, full stack and feature flags, sequential testing and raw test data export are all withheld from the Growth plan
- Phone support, change history and guided onboarding require Pro
- The advertised $299 and $420 per month rates require paying the full year up front at $3,588 or $5,040
- The Enterprise plan is price on request, is only available as an annual plan, and its data segregation feature carries additional costs
- Listed prices exclude VAT, GST and other taxes, which are added at checkout
- Above 5 million monthly tested users there is no published rate
Pricing, plan by plan
Woopra
Free- FreeFree
- Real-time analytics
- Basic dashboards
Convert
$1000/month- Professional$1000/month
- A/B testing
- Analytics
- API access
Which should you pick?
Choose Woopra if
- You need real-time analytics.
- You want to start without paying.
- You also want customer tracking.
Questions people ask
- Is Woopra or Convert better?
- Neither clearly leads. Woopra starts at Free and Convert at $1000/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Woopra or Convert?
- Woopra has a free tier; the other does not. Paid plans start at Free for Woopra and $1000/month for Convert.
- Does Woopra or Convert run on more platforms?
- Both run on Web, so platform support will not decide this one for you.
- Can I use Woopra for free?
- Yes. Woopra has a free tier, so you can try it without paying. Convert starts at $1000/month.
- What is Woopra best used for?
- Woopra is most often used for tracking individual customer journeys across web, app and support touchpoints, product and behavioural analytics with retention and funnel reports, triggering downstream actions from customer behaviour. Of those, tracking individual customer journeys across web, app and support touchpoints and product and behavioural analytics with retention and funnel reports are not what Convert is typically brought in for.
- What can Woopra do that Convert cannot?
- Woopra covers Real-time analytics, Customer tracking, Segmentation, Automation. Convert covers A/B testing, Multivariate testing, Analytics, API access. Both handle Cloud deployment, Web support, English language support.


