Nonprofit & Fundraising · head to head
Virtuous vs Bloomerang
Virtuous
Nonprofit & Fundraising
CRM designed for faith-based and mission-driven organizations
- From
- On request
- Rated
- -
Bloomerang
Nonprofit & Fundraising
Donor relationship management for nonprofits
- From
- On request
- Rated
- -
The short version
- Each has a real cost: Virtuous the pricing page publishes no rate, no minimum and no cost driver for any product; every tier says Request Pricing; Bloomerang pricing is based on the number of constituent records tracked, so the bill grows with the database rather than with usage
- They diverge on capability: Virtuous covers Donor management, Bloomerang covers Donor database management.
Where they differ
Only the attributes on which Virtuous and Bloomerang actually diverge.
| Attribute | Virtuous | Bloomerang |
|---|---|---|
| Founded | 2013 | 2012 |
Identical on both: starting price (On request), pricing model (subscription), free tier (No), platforms (Web, IOS, Android), user rating (Not yet rated), category (Nonprofit & Fundraising).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Virtuous
- Donor management
- Volunteer tracking
- Giving analysis
- Ministry management
- Slack
Only in Bloomerang
- Donor database management
- Donation tracking
- Relationship tracking
- Task management
- Google Drive
Both cover
- Stripe
- PayPal
- Mailchimp
- Web support
- IOS support
- Android support
What people use each for
The jobs each tool is most often brought in to do.
Virtuous
- Donor management and pipeline tracking for mid-sized and large nonprofitsnot Bloomerang
- Marketing automation and supporter journeys tied to giving datanot Bloomerang
- Online donation forms and giving pages connected to the CRMnot Bloomerang
Bloomerang
- Donor management and fundraising for nonprofit organisationsnot Virtuous
- Tracking constituent records, donations and volunteer activitynot Virtuous
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Virtuous
- The pricing page publishes no rate, no minimum and no cost driver for any product; every tier says Request Pricing
- Tier eligibility is set by the nonprofit's own annual fundraising revenue, with a $5 million threshold separating Platform from Enterprise
- CRM+, Raise, Insights, Analytics, Volunteer and Momentum are packaged as separate products, each with its own Request Pricing button
- Momentum, the AI fundraising agent, is sold separately from the CRM rather than included
Bloomerang
- Pricing is based on the number of constituent records tracked, so the bill grows with the database rather than with usage
- The all in one Giving Platform starts at $242 a month billed annually
- The products are sold separately, with Fundraising from $40 a month, CRM from $125 and Volunteer from $119, so a full stack means stacking subscriptions
- Every published price is a starting figure billed annually, with exact cost requiring a sales conversation
Pricing, plan by plan
Virtuous
On request- Starter$99/month
- Donor management
- Volunteer tracking
- Advanced$199/month
- Giving analysis
- Ministry management
- Email campaigns
Bloomerang
On request- Basic$60/month
- Basic donor database
- Email marketing
- Premium$150/month
- Advanced analytics
- Volunteer management
- Mobile app
Which should you pick?
Choose Virtuous if
- You need donor management.
- You work on Web, IOS, Android.
- You also want volunteer tracking.
Choose Bloomerang if
- You need donor database management.
- You work on Web, IOS, Android.
- You also want donation tracking.
Questions people ask
- Is Virtuous or Bloomerang better?
- Neither clearly leads. Virtuous starts at On request and Bloomerang at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Virtuous or Bloomerang?
- Virtuous starts at On request and Bloomerang at On request.
- Does Virtuous or Bloomerang run on more platforms?
- Both run on Web, IOS, Android, so platform support will not decide this one for you.
- What is Virtuous best used for?
- Virtuous is most often used for donor management and pipeline tracking for mid-sized and large nonprofits, marketing automation and supporter journeys tied to giving data, online donation forms and giving pages connected to the crm. Of those, donor management and pipeline tracking for mid-sized and large nonprofits and marketing automation and supporter journeys tied to giving data are not what Bloomerang is typically brought in for.
- What can Virtuous do that Bloomerang cannot?
- Virtuous covers Donor management, Volunteer tracking, Giving analysis, Ministry management. Bloomerang covers Donor database management, Donation tracking, Relationship tracking, Task management. Both handle Stripe, PayPal, Mailchimp, Web support.