Beauty & Salon · head to head
Squire vs Goldie
Goldie
Beauty & Salon
Beauty booking app for independent professionals
- From
- Free
- Rated
- -
The short version
- Only Goldie has a free tier, so it costs nothing to try first.
- Each has a real cost: Squire booking fees of $1-3 per appointment add significant cost beyond subscription, increasing total cost of ownership; Goldie goldie is free to download on the App Store with no listed purchase price; monetisation, if any, is in-app and not disclosed in the store listing
- They diverge on capability: Squire covers Online booking, Goldie covers Mobile scheduling.
Where they differ
Only the attributes on which Squire and Goldie actually diverge.
Identical on both: user rating (Not yet rated), category (Beauty & Salon).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Squire
- Online booking
- Walk-in queue
- Point of sale
- Team management
- Instant payouts
- Client app
- Marketing tools
- Business analytics
Only in Goldie
- Mobile scheduling
- Client database
- Online booking link
- Payment processing
- SMS reminders
- No-show protection
- Social sharing
- Revenue tracking
Both cover
- SSL encryption
- Cloud deployment
- Ios support
- Android support
- English language support
What people use each for
The jobs each tool is most often brought in to do.
Squire
- Barbershop managementnot Goldie
- Walk-in handlingnot Goldie
- Team payrollnot Goldie
- Client booking
Goldie
- Mobile business managementnot Squire
- Client booking
- Payment collectionnot Squire
- Building clientelenot Squire
Both are used for client booking, on those jobs the choice comes down to price and fit rather than capability.
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Squire
- Booking fees of $1-3 per appointment add significant cost beyond subscription, increasing total cost of ownership
- Limited to barbershops and beauty salons; not suitable for other service industries
- Walk-in and waitlist features only available on higher-tier plans, limiting functionality for drop-in appointments
- POS system tightly integrated; cannot use with alternative payment processors or systems
- Customer data locked into Squire platform with limited export options
Goldie
- Goldie is free to download on the App Store with no listed purchase price; monetisation, if any, is in-app and not disclosed in the store listing
Pricing, plan by plan
Squire
$30/monthNo published plan breakdown. See the Squire review.
Goldie
Free- FreeFree
- Appointment scheduling
- Client management
- Basic reminders
- Pro$9.99/month
- All Free features
- Online payments
- SMS reminders
Which should you pick?
Choose Squire if
- You need online booking.
- You work on Web, Ios, Android.
- You also want walk-in queue.
Choose Goldie if
- You need mobile scheduling.
- You want to start without paying.
- You work on Ios, Android.
- You also want client database.
Questions people ask
- Is Squire or Goldie better?
- Neither clearly leads. Squire starts at $30/month and Goldie at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Squire or Goldie?
- Goldie has a free tier; the other does not. Paid plans start at $30/month for Squire and Free for Goldie.
- Does Squire or Goldie run on more platforms?
- Squire runs on Web, Ios, Android. Goldie runs on Ios, Android.
- Can I use Goldie for free?
- Yes. Goldie has a free tier, so you can try it without paying. Squire starts at $30/month.
- What is Squire best used for?
- Squire is most often used for barbershop management, walk-in handling, team payroll, client booking. Of those, barbershop management and walk-in handling are not what Goldie is typically brought in for.
- What can Squire do that Goldie cannot?
- Squire covers Online booking, Walk-in queue, Point of sale, Team management. Goldie covers Mobile scheduling, Client database, Online booking link, Payment processing. Both handle Instagram, SSL encryption, Cloud deployment, Ios support.
Answered from the vendors’ own pages
Squire: What are Squire's pricing tiers?
Squire offers Pro plans starting at $30/month for independent barbers, Pro-Complete at $100/month for full shops, Executive tiers at $100-150/month, and Titan at $250/month. All include scheduling, POS, and customer management features.
SourceSquire: Does Squire charge booking fees?
Yes, Squire charges customers $1-3 per booking for online scheduling, in addition to the monthly subscription cost. This is a key cost factor beyond the base subscription.
SourceSquire: What integrations does Squire support?
Squire integrates with Square, QuickBooks, Google Calendar, and Stripe. It also offers an API for custom integrations and works with Zapier to connect to hundreds of other applications.
SourceSquire: What core features does Squire provide?
Squire includes online appointment scheduling, integrated POS system, customer relationship management, loyalty reward programs, promo codes, and automated text reminders.
SourceSquire: Does Squire support walk-in customers?
Yes, Squire supports walk-in booking through its waitlist feature, which is available on all plans except the basic Pro tier.
SourceSquire: Who founded Squire and how is it backed?
Squire was founded by Songe LaRon and Dave Salvant in 2016. The company raised $162M in funding as of February 2026 and achieved a $750M valuation in 2021.
Source