Softwr

Software · head to head

Parse.ly vs Flipboard

Parse.ly logo

Parse.ly

Software

Analytics platform for publishers

From
$500/month
Rated
-
Flipboard logo

Flipboard

Software

Your personal magazine for news and stories

From
Free
Rated
-

The short version

  • Only Flipboard has a free tier, so it costs nothing to try first.
  • Each has a real cost: Parse.ly pricing is by quote only: the pricing page names three tiers but publishes no rate, no minimum and no cost driver, and routes buyers to a demo booking; Flipboard flipboard is free to use with no paid tier; the product carries no subscription, so there is no plan limit to compare against rivals that charge
  • They diverge on capability: Parse.ly covers Content analytics, Flipboard covers Magazine-style layout.

Where they differ

Only the attributes on which Parse.ly and Flipboard actually diverge.

Attributes where Parse.ly and Flipboard differ
AttributeParse.lyFlipboard
Starting price$500/monthFree
Pricing modelquotefree
Free tierNoYes
PlatformsWebWeb, Ios, Android
Founded20112010

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Parse.ly

  • Content analytics
  • Audience tracking
  • Real-time metrics
  • Recommendations
  • Google Analytics
  • GDPR
  • Cloud deployment
  • English language support

Only in Flipboard

  • Magazine-style layout
  • Content curation
  • Topic discovery
  • Smart magazines
  • Social sharing
  • Twitter
  • Facebook
  • LinkedIn

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Parse.ly

  • Real time analytics on article and page performance for publishersnot Flipboard
  • Attributing conversions and subscriptions to contentnot Flipboard
  • Comparing audience engagement across authors, sections and channelsnot Flipboard

Flipboard

  • News consumptionnot Parse.ly
  • Content discoverynot Parse.ly
  • Magazine creationnot Parse.ly
  • Social readingnot Parse.ly

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Parse.ly

  • Pricing is by quote only: the pricing page names three tiers but publishes no rate, no minimum and no cost driver, and routes buyers to a demo booking
  • Conversions and attribution reporting require the Content Value tier rather than the entry tier
  • Geographic segmentation and video tracking require the top Content Advocacy tier

Flipboard

  • Flipboard is free to use with no paid tier; the product carries no subscription, so there is no plan limit to compare against rivals that charge

Pricing, plan by plan

Parse.ly

$500/month
  • Standard$500/month
    • Content analytics
    • Audience insights

Flipboard

Free
  • FreeFree
    • Unlimited reading
    • Personalized feeds
    • Magazine creation

Which should you pick?

Choose Parse.ly if

  • You need content analytics.
  • You also want audience tracking.

Choose Flipboard if

  • You need magazine-style layout.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want content curation.

Questions people ask

Is Parse.ly or Flipboard better?
Neither clearly leads. Parse.ly starts at $500/month and Flipboard at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Parse.ly or Flipboard?
Flipboard has a free tier; the other does not. Paid plans start at $500/month for Parse.ly and Free for Flipboard.
Does Parse.ly or Flipboard run on more platforms?
Parse.ly runs on Web. Flipboard runs on Web, Ios, Android.
Can I use Flipboard for free?
Yes. Flipboard has a free tier, so you can try it without paying. Parse.ly starts at $500/month.
What is Parse.ly best used for?
Parse.ly is most often used for real time analytics on article and page performance for publishers, attributing conversions and subscriptions to content, comparing audience engagement across authors, sections and channels. Of those, real time analytics on article and page performance for publishers and attributing conversions and subscriptions to content are not what Flipboard is typically brought in for.
What can Parse.ly do that Flipboard cannot?
Parse.ly covers Content analytics, Audience tracking, Real-time metrics, Recommendations. Flipboard covers Magazine-style layout, Content curation, Topic discovery, Smart magazines. Both handle Web support.

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