Softwr

News & Media · head to head

Parse.ly vs Business Wire

Parse.ly logo

Parse.ly

News & Media

Analytics platform for publishers

From
$500/month
Rated
-
Business Wire logo

Business Wire

News & Media

Global news distribution and regulatory disclosure

From
On request
Rated
-

The short version

  • They diverge on capability: Parse.ly covers Content analytics, Business Wire covers News distribution.

Where they differ

Only the attributes on which Parse.ly and Business Wire actually diverge.

Attributes where Parse.ly and Business Wire differ
AttributeParse.lyBusiness Wire
Starting price$500/monthOn request
Pricing modelquoteusage-based
CategoryNews & MediaUnknown
Founded20111961

Identical on both: free tier (No), platforms (Web), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Parse.ly

  • Content analytics
  • Audience tracking
  • Real-time metrics
  • Recommendations
  • Google Analytics
  • GDPR
  • Cloud deployment
  • English language support

Only in Business Wire

  • News distribution
  • SEC/SEDAR filing
  • Multimedia support
  • Tradeshownews
  • News analytics
  • Bloomberg Terminal
  • Thomson Reuters
  • Google Finance

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Parse.ly

  • Real time analytics on article and page performance for publishersnot Business Wire
  • Attributing conversions and subscriptions to contentnot Business Wire
  • Comparing audience engagement across authors, sections and channelsnot Business Wire

Business Wire

  • Earnings releasesnot Parse.ly
  • SEC filingsnot Parse.ly
  • Corporate announcementsnot Parse.ly
  • Product launchesnot Parse.ly
  • M&A newsnot Parse.ly

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Parse.ly

  • Pricing is by quote only: the pricing page names three tiers but publishes no rate, no minimum and no cost driver, and routes buyers to a demo booking
  • Conversions and attribution reporting require the Content Value tier rather than the entry tier
  • Geographic segmentation and video tracking require the top Content Advocacy tier

Business Wire

Nothing recorded yet. See the Business Wire review.

Pricing, plan by plan

Parse.ly

$500/month
  • Standard$500/month
    • Content analytics
    • Audience insights

Business Wire

On request
  • US Local$525/one-time
    • Local distribution
    • Online posting
    • Basic analytics
  • US Regional$875/one-time
    • Regional distribution
    • Wire services
    • Enhanced analytics
  • US National$1525/one-time
    • National distribution
    • Full wire coverage
    • Premium analytics
  • GlobalFree
    • International reach
    • Translation services
    • Custom circuits

Which should you pick?

Choose Parse.ly if

  • You need content analytics.
  • You also want audience tracking.

Choose Business Wire if

  • You need news distribution.
  • You also want sec/sedar filing.

Questions people ask

Is Parse.ly or Business Wire better?
Neither clearly leads. Parse.ly starts at $500/month and Business Wire at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Parse.ly or Business Wire?
Parse.ly starts at $500/month and Business Wire at On request.
Does Parse.ly or Business Wire run on more platforms?
Both run on Web, so platform support will not decide this one for you.
What is Parse.ly best used for?
Parse.ly is most often used for real time analytics on article and page performance for publishers, attributing conversions and subscriptions to content, comparing audience engagement across authors, sections and channels. Of those, real time analytics on article and page performance for publishers and attributing conversions and subscriptions to content are not what Business Wire is typically brought in for.
What can Parse.ly do that Business Wire cannot?
Parse.ly covers Content analytics, Audience tracking, Real-time metrics, Recommendations. Business Wire covers News distribution, SEC/SEDAR filing, Multimedia support, Tradeshownews. Both handle Web support.

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